Snoop Dogg's New Klaus Drinks: Award-Winning THC-Infused Libations Launch
Iconic Tonics Introduces Klaus: The New Wave of THC-Infused Beverages
Snoop Dogg’s beverage brand, Iconic Tonics, launches Klaus, an exciting new collection of ready-to-drink (RTD) THC-infused libations designed to elevate the drinking experience while embracing a sophisticated culinary ethos. Envisioned by renowned mixologist Warren Bobrow, this innovative line of beverages is informed by decades of craft cocktail expertise, setting new standards in the rapidly evolving cannabis beverage market.
The Klaus lineup is poised to attract consumers in regulated cannabis markets, starting with New York, where premium live rosin-infused drinks are now available. These products harness the power of hemp-derived Delta-9 THC, appealing to both cannabis aficionados and newcomers alike. For those wanting to try Klaus, select retail locations are stocking the product, in addition to availability via DoorDash in New Jersey and direct-to-consumer shipping nationwide.
A Crafty Collection
Klaus features an array of expertly crafted cannabis cocktails alongside non-alcoholic mocktails, catering to diverse consumer preferences and occasions. Recognized by prestigious awards such as the LA Spirits Awards and Clio Awards, Klaus stands as a testament to high-quality ingredients and innovative design. John Mamus, co-founder and creative director of Klaus, remarks, “Klaus represents the intersection of bold design and premium quality.” Every component of the brand, from the packaging to the visually engaging storytelling on each can, is tailored to signal an elevated adult beverage experience.
Crafted with 10mg of fast-acting THC emulsion, Klaus beverages prioritize premium ingredients. Flavors include spicy ginger beer syrup, a variety of fruit purees, and specialty ingredients such as rice wine vinegar. Warren Bobrow shares that his extensive experience in the cocktail realm has culminated in this unique offering, stating, “We’ve taken the art of mixology and infused it, literally, with high-quality, terpene-forward cannabis for an elevated drinking experience.”
To complement this, NEIN by Klaus was also launched, featuring a premium line of RTDs infused with botanical terpenes, further solidifying the brand’s commitment to flavor and sophistication. Available for purchase online and at select stores, NEIN caters to adults seeking flavorful, non-alcoholic alternatives.
Launching Flavors
Klaus rolls out three original flavors in 12oz cans sold in 4-packs priced at $27.00:
1. Mezzrole – A vibrant blend inspired by Jazz Era cannabis culture, featuring spicy ginger root syrup, palate-soothing rice wine vinegar, and aromatic lime puree.
2. Bosphorous – A delightful fusion of bright lemon curd and Earl Grey tea notes combined with stone fruit puree, rose syrup, and tangy mirin for a sophisticated sip.
3. 1851 Zombie – A reimagined tiki classic, offering tropical citrus punch alongside warm cinnamon spice and terpene notes from the rare Pineapple Express strain.
Evan Eneman, CEO of Iconic Tonics, emphasizes that every sip of Klaus is crafted to highlight premium ingredients, ensuring a sophisticated experience that appeals to both cannabis lovers and those seeking high-quality craft cocktails. “Klaus delivers a premium, approachable experience to adult consumers seeking elevated alternatives,” he explains.
Conclusion
Klaus and NEIN by Klaus are poised to revolutionize the adult beverage landscape, emphasizing quality, flavor, and functional benefits in a sophisticated format. With a focus on craft and innovation, these products embody the future of THC-infused beverages, opening the door to a refreshing new drinking experience. As the market continues to evolve, Klaus stands ready to meet the demands of today’s health-conscious, adventurous consumers.
For more information about these new offerings, visit Iconic Tonics at drinkiconictonics.com.