#Japan #Tokyo #retail #Data Analysis #Datacom

DATACOM USER FORUM 2025: A Report

On November 27, 2025, Datacom Co., Ltd., a company specializing in retail-oriented product and customer analysis solutions, successfully hosted the "DATACOM USER FORUM 2025" at Bellesalle Tokyo Nihonbashi. The forum centered around the theme of "Choosing Your Path to the Future", exploring innovative retail operations that break free from past experiences and leveraging the latest in data applications. Approximately 150 representatives from user companies attended, engaging in spirited discussions and networking.

Background and Theme

The retail industry is currently facing unprecedented changes due to factors such as population decline, logistic challenges projected for 2024, and the diversification of consumer purchasing behaviors. In response to these evolving challenges, Datacom emphasized the importance of breaking away from traditional norms and proactively selecting future pathways. This event was more than just a system introduction; it was designed for retail companies facing similar issues to share "future options" and elevate the entire industry.

Event Overview

• - Event Name: DATACOM USER FORUM 2025
• - Date and Time: November 27, 2025, 1:00 PM – 5:00 PM (Networking from 5:30 PM)
• - Venue: Bellesalle Tokyo Nihonbashi Hall C
• - Address: 2-7-1 Nihonbashi, Chuo-ku, Tokyo 103-6005
• - Theme: "Choosing Your Path to the Future"
• - Target Audience: Companies utilizing Datacom systems and business partners
• - Organizer: Datacom Co., Ltd.

Event Highlights

1. Keynote Speech: "Shifts in the Retail Industry - Evolving Competition and Key Challenges Facing the Future of Retail"

Presented by Hideaki Mouri, President of RIC Co., Ltd., the keynote focused on significant structural challenges in the Japanese retail sector driven by population decline and aging. Mouri highlighted the intensified competition in food retail and delivery services, underlining that the shift was moving from "gaining market share" to deepening relationships with specific customers. He stressed the importance of integrating experiences and food offerings to draw consumers into stores, providing attendees with valuable strategic insights for the future.

2. Special Lecture: "Transforming Ground-Level Data into Profit Structures - Practical Data Use in the Age of AI"

Takayuki Nakahara, CIO of Logpose Technologies and a professor at Senshu University, shared vital knowledge about the significance of customer understanding as a common language to overcome organizational silos. His lecture went beyond revenue analysis, showcasing how to visualize customer shifts using ID-POS data, thus enhancing managerial clarity. Nakahara passionately argued that AI should be viewed as a value creation partner rather than merely a means of automation, asserting that asking the right questions is the key to competitive advantage in this AI-driven era.

3. Implementation Case Studies by User Companies

Two pioneering user companies shared their success stories using Datacom products like d3 and D-PLAN:

• - Hello Day Co., Ltd.: This retailer, known for its vibrant sales environments, discussed how they combined traditional sales tactics with data-backed approaches using the Retail View system. Their case illustrated the importance of reliable, data-driven store management alongside customer satisfaction improvements, garnering significant interest from the audience.
• - Fresta Co., Ltd.: Operating in Hiroshima, Okayama, and Yamaguchi, they presented their advancements in deli operations. By implementing Datacom's D-PLAN system, they automated their previously manual ordering processes, significantly reducing planning time and improving profitability and waste management—key indicators of their strategic pivot towards data-driven production.

4. Networking Event

After all the presentations, a networking event ensued, fostering collaborations across different industries and regions. Attendees actively engaged with speakers, asking insightful questions aimed at translating the forum’s key takeaways into actionable strategies for their own organizations.

About Datacom Co., Ltd.

Founded in 1994, Datacom has consistently focused on developing package systems tailored for the retail sector. With the diversification of products and selling strategies, leveraging sales and customer data has become increasingly vital for crafting effective business strategies. Through innovative solutions like the Product Analysis System d3, Datacom remains committed to driving growth for retail enterprises and pioneering efforts to create new value and impactful experiences in the industry.
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