Seven-Eleven Launches Kansai Gourmet Fair Celebrating Hyogo's Culinary Delights

Dive into Hyogo's Culinary Treasures at Seven-Eleven's Kansai Gourmet Fair

Seven-Eleven Japan, headquartered in Chiyoda, Tokyo, announced the start of the Kansai Gourmet Fair on August 19, 2025. This initiative aims to celebrate the rich food culture of the Kansai region and enhance local economies by showcasing eight carefully curated original products that highlight the culinary treasures of Hyogo Prefecture.

With a variety of offerings designed to bring out the best of Hyogo's delectable cuisine, the fair invites customers to explore the diverse tastes that the region has to offer. By focusing on local ingredients and traditional recipes, Seven-Eleven hopes to foster local pride and inspire a deeper appreciation for the region's culinary history.

Emphasizing Local Production and Consumption

One of the core commitments of Seven-Eleven is to promote 'local production for local consumption.' By shining a spotlight on the unique culinary traditions of each area and actively sourcing local ingredients, they not only support the producers but also contribute to the regional economy. The Kansai Gourmet Fair is a testament to this mission, reaffirming the allure of local foods and their connection to the region's identity.

Hyogo Prefecture, blessed with stunning coastlines, mountainous landscapes, and fertile plains, is a treasure trove of agricultural and marine products. From Kato city’s barley to shirasu (white bait) harvested from Awaji Island, the region is abundant with ingredients that showcase the essence of nature.

Additionally, since the opening of the port city of Kobe, diverse cultures have blended, giving rise to a unique Chinese culinary scene that has become part of local tradition. Delicious dishes like Chahan (fried rice) and Pork Egg Rice reflect a sense of nostalgia and homely flavors that are integral to Hyogo’s culinary landscape.

Through these selected ingredients and dishes, Seven-Eleven aims not just to serve “delicious” food but also to highlight the history, geography, and way of life in Hyogo, encouraging customers to forge a deeper affection for the region.

Discover the Eight Delectable Menu Items

1. Mochi Barley Shirasu Rice Ball
Price: ¥158 (tax included ¥170.64)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A refreshing rice ball made with Kato city’s mochi barley and shirasu from Awaji Island, blended with ume for a delightful taste.

2. Shirasu with Ume Daikon Broth Udon
Price: ¥500 (tax included ¥540)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
Udon featuring local shirasu, ume, and grated daikon in a flavorful broth.

3. Fried Rice & Yaki Bifun
Price: ¥680 (tax included ¥734.40)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A comforting bento featuring fragrant fried rice combined with familiar local fried rice vermicelli.

4. Town Chinese Pork Egg Rice
Price: ¥520 (tax included ¥561.60)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A classic dish featuring sweet and savory seasoned pork and eggs typical of local Chinese restaurants.

5. Shrimp Mayonnaise with Broccoli from Town Chuka
Price: ¥328 (tax included ¥354.24)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
Breaded shrimp tossed in flavorful mayonnaise, a beloved dish from local Chinese eateries.

6. Black Bean Kinako Cream French Bread
Price: ¥178 (tax included ¥192.24)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A sweet bun filled with cream made from Hyogo’s black bean kinako.

7. Lemon Cake Using Awaji Island Lemons
Price: ¥260 (tax included ¥280.80)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A stick cake that balances the refreshing taste and sweetness of Awaji Island lemons.

8. Rare Cheese & Jelly Using Awaji Island Lemons
Price: ¥260 (tax included ¥280.80)
Available from: August 19, 2025
Area: Shiga, Kyoto, Osaka, Hyogo, Nara, Wakayama
A luxurious dessert combining sweet and sour lemon jelly with panna cotta to enhance the lemon flavor.

A Word from the Organizer

This year, we are excited to once again organize the fair focusing on the food treasure trove that is Hyogo Prefecture. From ingredients nurtured by nature to beloved local Chinese flavors, we have meticulously selected and prepared a wide range of dishes that reflect the depths of Hyogo's food culture. We hope that through this fair, everyone will come to appreciate the profound charm of the Hyogo region.

Stay tuned for more exciting offerings!

Prices may vary by store.
Prices listed are inclusive of reduced tax rates of 8%.
Availability may be subject to change due to variety or quantity.
Some stores may not carry all products or may have different product names or specifications.
*For the latest information, please check our website.