#USA #Irving #Michaels #Party Supplies #Balloon Decorations

Discover the New Party Offerings from Michaels

Michaels, renowned for being the go-to destination for creativity, is set to enhance its product lineup and in-store experiences for those wanting to celebrate special moments. From an impressive expansion of balloon options to new party supply assortments, Michaels aims to cater to every celebratory need.

Expanded Balloon Options

The store is introducing a variety of over 300 new balloon styles and shapes. Available both online and in-store, these include whimsical designs like the Disco Western Hat and Iridescent Cherries. The demand for balloons has surged significantly, with a 150% increase in online searches on Michaels.com. To meet this demand, the retailer features:

• - Classic and Custom Balloon Arrangements: From traditional latex balloons to shimmering mylar designs, every celebration can now incorporate the perfect balloon combinations.
• - Pre-made Balloon Bouquets: Offering convenient grab-and-go options, customers can purchase themed bouquets, such as those for graduations, ensuring an instant uplift for any celebration.
• - Easy Purchasing Options: Customers have the option to buy balloons online and collect them at their local store or can still order via delivery services like Instacart and DoorDash for added convenience.

Enhanced Party Supplies

With a 155% increase in searches for party supplies since the start of the year, Michaels recognizes the growing need in this segment. By expanding the selection by 200%, over 500 new products will be added mid-August, ensuring all essentials are available, such as:

• - Themed Decorations for All Occasions: Whether it's a birthday, graduation, or holiday gathering, Michaels has the necessary accessories and décor to set the right mood.
• - Customized Add-Ons: Customers can personalize their celebrations further with party packs, decorative supplies, and more.

Revamped In-Store Events

With a focus on community crafting, Michaels is enhancing its in-store experience by revitalizing their events:

• - Birthday Party Experiences: Families can now host birthday parties at Michaels without the stress of planning. With nearly 5,000 parties conducted last year alone, new seasonal themes for kids are available, making it easier to celebrate with creativity.
• - Special Add-Ons for Birthdays: Parents can now enhance their child’s birthday celebration with balloon bouquets and additional customizable options, including goody bags and themed refreshments at budget-friendly prices.
• - Creative Workshops: Monthly “MakeBreaks” allow participants to dive into various projects, providing a perfect outlet for creativity. Adult and kid-friendly events will enrich the interaction within the store, making crafting more accessible.
• - Safari Saturdays: This new initiative invites children aged 6 and up for creative sessions every Saturday in July for a small fee, allowing parents stress-free shopping while their kids engage in crafts.

According to Stacey Shively, Chief Merchandising Officer at Michaels, "Our mission is to make celebrations memorable. With the introduction of new balloon offerings, party supplies, and engaging in-store events, we strive to facilitate creativity and bring communities together."

Michaels invites everyone to explore its newly expanded party supplies and book events online. As the ultimate destination for all things creative, the store continues to help individuals celebrate life's moments in style. Whether it’s through crafts, supplies, or events, Michaels ensures every occasion is joyous and memorable.

To book an event or explore the party supply options, visit Michaels.com and join the creativity!

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About Michaels:
Founded in 1973 and headquartered in Irving, Texas, The Michaels Companies, Inc. operates more than 1,300 stores and serves as a leading creative destination across North America. The company focuses on stimulating creative imagination while offering a vast range of supplies for crafting enthusiasts.