Evernest Partners with Second Nature to Offer Group Rate Internet Nationwide

Evernest and Second Nature: A Partnership That Redefines Rental Internet Access

In a pivotal move for the property management and rental market, Evernest Property Management has partnered with Second Nature to launch a group rate internet service that is set to transform the way renters experience connectivity. This service aims to bridge the gap between traditional rental offerings and modern demands for high-speed internet, fostering a more attractive living environment for tenants.

A Game-Changer for Vacant Properties

Second Nature pioneered the Group Rate Internet program last year, tailored specifically for scattered-site properties. As the nation’s largest internet service providers unite under this initiative, Evernest has effectively harnessed its benefits. The introduction of this program has significantly reduced the number of days vacant rental homes sit on the market, while providing renters with immediate access to high-speed internet at a cost that is lower than what they would typically find on their own.

Since Evernest's adoption of Group Rate Internet began in April 2025, the impact has been substantial. According to reports from the company, properties equipped with this service have been leasing considerably faster than those that don’t advertise it. This development showcases Evernest’s commitment to staying competitive in the fast-evolving rental market, where high-speed internet has become a non-negotiable feature for many tenants. As Matthew Whitaker, CEO of Evernest, states, "Every extra day a resident is getting a higher level of service in our homes instead of sitting vacant is a win for our clients and our team, too."

Demand for High-Speed Internet

The necessity for high-speed internet rental options aligns seamlessly with findings from the 2024 NMHC and Grace Hill Renter Preferences Survey Report, which indicated that 90% of renters rated internet access as either very important or absolutely essential. This statistic solidifies the need for property management companies to adapt to the expectations of modern-day tenants. Notably, the same survey revealed that tenants are placing a premium on features such as internet access, second only to air conditioning—one of the basic comforts in any home.

The Benefits of Group Rate Internet

Evernest’s integration of Second Nature's service is not just a strategic advantage; it's a sensible solution fostering quality residential experiences. The survey results indicate that 90% of renters expressed the importance of immediate internet access upon moving in. Second Nature’s Group Rate Internet addresses this issue head-on, boasting an impressive adoption rate of 91% among properties that offer this product.

Beyond the appealing pricing and quality service, the partnership enhances the overall resident experience, showcasing Evernest’s proactive approach to property management. Andrew Smallwood, Chief Strategy Officer at Second Nature, emphasizes the importance of this initiative: "High-speed internet is a must-have for residents. Now property managers can help residents get it at an exclusive group rate and grow their business."

Looking Ahead

As Evernest continues to expand its Group Rate Internet offering through 2026, the collaboration sets a benchmark for more property management firms looking to enhance tenant satisfaction and retention. This partnership serves as an excellent example of how modernization within the rental market can lead to improved operational efficiency and enhanced residential experiences. With a growing portfolio and increasing consumer expectations, Evernest is clearly positioning itself as a leader in adopting technological innovations that prioritize investor and tenant satisfaction alike.

In conclusion, the collaboration between Evernest and Second Nature symbolizes an evolution in rental property management, where enhanced connectivity and rapid service deployment are paramount. As this trend continues to gain momentum, it is likely that more companies in the property management sector will explore similar avenue, ensuring that the needs of modern renters are met.