Rediscover Japan's Spring with Ascott's Unique Offerings
As spring approaches in 2026, the vibrant cherry blossom (sakura) season invites travelers to rediscover the beauty of Japan with a special Spring Escape program by The Ascott Limited. With its headquarters in Singapore and properties across 40 countries, Ascott aims to provide a unique stay experience that allows guests to enjoy spring in a way that feels like living like a local.
The Ascott Experience
Ascott Japan is excited to present a variety of engaging activities and special seasonal plans designed for all types of travelers. As perceptions of travel evolve from visiting famous tourist spots to experiencing a blend of everyday adventure and cultural immersion, Ascott is prepared to unveil the hidden charms of spring in Japan.
This rich seasonal experience includes unique activities such as the ‘Yokohama Beer Bike’ tour, where participants can ride through the cherry blossom-filled Minato Mirai, savoring local craft beers and gourmet cuisine from the historic restaurant Umeya. Guests will have the choice between two routes: one showcasing daytime sakura and brewery visits, and the other featuring nighttime flowers and a tour of excellent restaurants. This thrilling ride takes place on
March 26, 2026, with a limited participation fee of
¥8,000 (tax included) per person, accommodating only six participants per course.
Cultural Workshops and Unique Events
Ascott also invites guests to participate in an exclusive 'Anko no Hana' (Sweet Bean Flower) traditional Japanese confectionery art workshop at the stunning Ascott Marunouchi Tokyo, which looks out over the Imperial Palace. This engaging art activity, designed in collaboration with the Art Food Association, provides an immersive experience in Japanese culture. The workshop is set for
April 12, 2026, with a fee of
¥12,000 (tax included) and limited to four participants per session.
In collaboration with Montblanc, an “Inspire Writing” high tea event will take place at Oakwood Premier Tokyo from
April 30, 2026, encouraging creativity and mindfulness while enjoying exquisite tea amidst a serene atmosphere. This unique high tea experience is priced at
¥7,000 General / ¥6,500 for ASR members (tax included), with a daily limit of eight participants per session.
Explore Local Hot Spots
Ascott extends its reach beyond exclusive workshops and high teas to also include a series of events overlooking cherry blossom spots with its ‘#lyfgoeslocal sakura edition’ initiative at lyf Shibuya Tokyo, lyf Ginza Tokyo, and lyf Tenjin Fukuoka, providing free tours to connect travelers to the beauty of sakura from
March 31 to April 1, 2026.
Special Discounts and Member Benefits
In addition to these captivating experiences, Ascott is offering early bird special plans and coffee donation programs for travelers during this spring season. Guests can also enroll in the Ascott Star Rewards (ASR), which offers exclusive rates and additional benefits, enhancing the overall travel experience.
Final Thoughts
As spring blossoms across Japan, Ascott invites you to take part in these distinctive springtime celebrations, encouraging everyone to immerse themselves in the culture, beauty, and experiences that only Japan can offer. Seize this opportunity to delight in a special, memorable spring with Ascott, and live the enchanting allure of Japan in a whole new way!
For more details, visit
Ascott's Spring Escape 2026 for more information on our exclusive offers and events. Join us at Ascott and make this spring unforgettable!
At The Ascott Limited, we strive to elevate every stay and living experience through memorable encounters, stretching across a portfolio of over 1,000 properties worldwide. Explore the beauty of respective brands like Ascott, Somerset, Citadines, Oakwood, and lyf, as you discover the vibrant culture and hospitality of Japan this spring.
Join us now in celebrating uniqueness and craftsmanship, while connecting with local experiences!