JETSET Pilates Expands with New Studio in Lakewood Ranch
JETSET Pilates, a popular Reformer Pilates franchise known for its innovative approach to fitness, has taken a significant step forward by opening its fifth location in the
Tampa area. This new studio in
Lakewood Ranch represents the franchise’s successful entry into the
Sarasota-Bradenton market, enhancing its community presence across Florida.
A New Chapter in Fitness
The newly launched studio, which is a 2,400-square-foot facility located at 8386 Market St., features 16 reformers and has welcomed approximately 300 founding members since its mid-October opening. The occasion was celebrated with a grand ribbon-cutting ceremony attended by local partners such as Bentley Sarasota and Reform Coffee, showcasing the studio's commitment to community collaboration and outreach.
According to
Lauren Christopher, co-owner of the local development group
Pure Form Studios, the Lakewood Ranch location is part of a larger plan that encompasses the establishment of 15 JETSET studios throughout the
Tampa Bay and Sarasota areas. Their growth strategy includes evaluating areas like St. Petersburg for future locations, which highlights the franchise's ambition to become a prominent name in the regional fitness market.
Building a Community
JETSET Pilates is not merely about providing fitness classes; it’s about creating a lifestyle and social community. The studio is expected to host numerous events, seasonal activations, and collaborations with local businesses aimed at fostering a community-driven atmosphere. As the founder expresses, “We are bringing a social, wellness-driven community to a market that's ready for it”. This focus sets JETSET apart from typical fitness establishments, emphasizing not only physical wellness but also social engagement and community support.
The location of the new studio plays a pivotal role in its strategy, targeting an underserved market eager for fitness solutions that enhance both physical health and social interactions among residents in
Lakewood Ranch and the wider Sarasota-Bradenton area. The studio plans to roll out various charitable initiatives as part of its community engagement efforts.
Economic Impact
As part of this expansion, JETSET Pilates is expected to contribute significantly to the local economy, creating approximately 30 new jobs across various roles, including studio leads and certified Pilates instructors. As the business grows, it anticipates the overall
Pure Form Studios portfolio will support around 450 positions across all its locations. This job creation not only provides employment opportunities but also enriches the local economy in Lakewood Ranch.
A Unique Fitness Offering
The franchise prides itself on delivering intense, music-driven workouts that last 50 minutes, incorporating a blend of strength training and Pilates-inspired movements. JETSET’s brand identity stands out through its commitment to providing a premium fitness experience, focusing on community connection and overall wellness. With over 400 studios either open or in development across the United States, the brand has established itself as a leader in the boutique fitness franchise market since its inception.
Founded in
2010 and entering the franchising arena in
2022, JETSET Pilates has quickly gained traction, and its innovative approach to fitness is garnering a loyal membership base among diverse age groups and fitness levels. The franchise’s deep-rooted community engagement and commitment to quality service is driving its popularity, making it a prominent player in the fitness industry.
As JETSET Pilates continues to expand, it remains dedicated to enhancing the fitness experience of its members, ultimately driving the movement towards wellness and connectivity in cities across the country. For interested locals, more details about membership and classes can be found at
jetsetpilates.com/fl/lakewood-ranch.
About JETSET Pilates: Founded in
2010, the company has more than 400 studios open or in development across the U.S. and internationally. JETSET Pilates offers a unique fitness experience focused on connection, consistency, and community wellness, making it a pillar in the boutique fitness space.