Real Del Valle Tequila Welcomes Industry Leaders for Future Growth and Partnerships

Real Del Valle Tequila: A New Era of Growth



In a significant move to bolster its national and international footprint, Real Del Valle Tequila has added two seasoned industry experts to its advisory board. Danny Saltzman, the founder and CEO of The Fuel Brands, and Michael A. Krychowecky, co-founder of Chinola Fresh Fruit Liqueurs, are now on board to guide the rapidly emerging tequila brand.

Founded on principles of authentic craftsmanship and community care, Real Del Valle Tequila is recognized for providing quality tequila that doesn’t break the bank. The strategic inclusion of Saltzman and Krychowecky aims to maintain and enhance these values while scaling the brand.

Danny Saltzman: Driving Strategic Distribution



Danny Saltzman brings over two decades of invaluable experience to the table. As a recognized leader in the beverage sector, he has transformed brands and driven growth at some of the world's biggest companies including Moët Hennessy and Diageo.

At The Fuel Brands, Saltzman has curated a platform that focuses on beverage alcohol innovation, offering strategic insights that support brand scaling. He has participated in over 100 brand engagements, helping each carve out a unique space in the market. His vision for Real Del Valle is built around actionable execution and sustainable growth.

“Execution is everything,” Saltzman emphasizes. “The Fuel Brands is dedicated to assisting founders transition from concept to commercial success. I’m excited to collaborate with the RDV team.” His expertise will guide Real Del Valle in enhancing its presence on the East Coast, enriching retail relationships, and developing scalable market strategies.

Michael A. Krychowecky: Fostering International Expansion



Michael Krychowecky is known for establishing Chinola, a fresh fruit liqueur brand that is rapidly making waves on the global stage. Starting his journey in 2003, he has greatly impacted the beverage industry by developing a robust production and supply chain that reaches across more than 40 countries. Krychowecky is an advocate for creating socially responsible enterprises, which aligns perfectly with Real Del Valle’s community-driven ethos.

At Real Del Valle, Krychowecky will spearhead efforts aimed at East Coast growth and international outreach, leveraging his substantial expertise in logistics and brand development. "My journey has always been rooted in innovation and community. I look forward to bringing this passion to Real Del Valle,” he states, highlighting his commitment to the brand’s core values.

About Real Del Valle Tequila



Real Del Valle is more than just a tequila brand; it is a movement rooted in authenticity and fair trade. With its production in the heart of Jalisco, Mexico, the brand represents more than just a drink—it symbolizes real people, real quality, and genuine community values.

As Real Del Valle Tequila continues on its trajectory of growth, the partnership with Saltzman and Krychowecky positions the brand to redefine what 'real' means in the tequila industry. The company remains dedicated to maintaining its commitment to excellence while expanding its reach domestically and internationally, embodying a transparent and connected ethos.

Topics Consumer Products & Retail)

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