The Rise of Ad Blockers: Consumer Trends in Digital Marketing for 2024
The Rise of Ad Blockers: Consumer Trends in Digital Marketing for 2024
In recent years, there has been a significant shift in how consumers engage with digital marketing, as highlighted by a recent report from Sukima Media, a company based in Nagoya, Japan. The report provides a comprehensive analysis of consumer behavior in the digital advertising market, driven by emerging data and market trends.
Understanding the Shift in Consumer Behavior
Contrary to the growth of the digital marketing sector, consumers are experiencing what is termed
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