Value Card Launch
2025-09-19 04:52:33

Value Design Partners with Number to Launch Innovative Value Card for Home Improvement Centers

Value Design Introduces Value Card with Number



In a significant development for the home improvement retail sector, Value Design, a wholly-owned subsidiary of PayCloud Holdings (TSE Growth: 4015), has announced its collaboration with Number Inc., a prominent chain of home centers primarily operating in Okayama Prefecture. This partnership will see the adoption of Value Design's cloud-based payment service, the Value Card, which is set to enhance customer engagement at Number's stores, aimed at creating a competitive edge in the retail landscape.

Scheduled to launch on September 10, 2025, the Value Card will function as a charge-based electronic money feature paired with a points card, branded as Number Point Card Plus. This innovative approach allows customers to earn rewards while benefiting from a cashless payment experience. Currently, Value Design has successfully implemented its services across over 120,000 stores nationwide, focusing on various sectors, including retail and dining.

Objectives and Benefits


For Customers


The introduction of the Value Card comes with a wealth of anticipated benefits for customers:
  • - Enhanced Point Returns: Customers will enjoy superior points redemption rates and additional perks.
  • - Shorter Wait Times: The system aims to reduce the time spent waiting at checkout.
  • - Less Hassle: By streamlining transactions, the need for handling coins is significantly diminished, providing a smoother shopping experience.

For Shops


For Number's stores, the adoption of a proprietary payment mechanism holds numerous advantages:
  • - Encouraging Repeat Visits: By fostering customer loyalty through the Value Card, stores can anticipate increased revenue.
  • - Operational Efficiency: The implementation of the Value Card is expected to enhance the speed of checkout processes and streamline overall operations.
  • - Cost Reduction: Compared to traditional credit card services, the Value Card offers a lower fee structure, thereby alleviating financial burdens on the stores.

Additionally, Number Inc. will celebrate Number Day on the 1st and 15th of each month, offering a compelling promotion that provides a 10x charge bonus on deposits exceeding 5,000 yen.

Card Characteristics


  • - Name: Number Point Card Plus
  • - Features: Integrated points functionality with a rechargeable electronic money option.
  • - Charging Limit: Maximum recharge of 200,000 yen, with a single recharge cap of 40,000 yen.
  • - Annual Fee: Free
  • - More Information: Further details can be found at Number's official site.

Future Plans


Looking ahead, Value Design emphasizes its commitment to fostering customer-store relationships through innovative cashless service solutions. The focus will remain on enhancing retail marketing strategies and accelerating growth in a dynamic market.

About Number Inc.


Founded in Okayama Prefecture, Number Inc. operates home centers and is active in online retail. Their guiding principle is a steadfast commitment to customer satisfaction while adapting to the evolving lifestyles of consumers, striving to be the go-to for home improvement needs.

About Value Design


Value Design operates out of Tokyo, specializing in a variety of cashless payment solutions tailored for businesses. Their offerings include:
  • - The cloud-based branded electronic money issuance service known as Value Card.
  • - The Value Wallet, an app featuring proprietary Pay functionalities.
  • - A connection to major QR code payment platforms through Value Gateway.
  • - Tools focused on optimizing the impacts of proprietary Pay services via Value Insight, a SaaS-based digital marketing tool.
  • - Value Gift, a digital gifting service that can be easily shared via email and social media.

For more details, please visit Value Design's website.
Note: The information provided is based on the press release at the time of announcement and may be subject to changes without prior notice.


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Topics Consumer Products & Retail)

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