PRIME Energy Joins Forces with The Picklr as Official Energy Drink Partner

PRIME Energy Partners with The Picklr as Official Energy Drink

The Picklr, recognized as the fastest-growing indoor pickleball franchise globally, has made a major move in the beverage world by teaming up with PRIME Energy, designating it as its official energy drink. This partnership signifies an alignment between two powerhouse brands, enhancing the overall pickleball experience for players and fans alike.

What This Partnership Means for Players

With PRIME Energy being served exclusively at The Picklr's clubs, players will have direct access to high-performance beverages right on the courts. This collaboration will introduce branded signage, product placement, and a variety of integrated digital content across The Picklr’s network, enriching the atmosphere of each visit to the club.

James Hurlock, Chief Brand Officer of The Picklr, expressed enthusiasm about the partnership, stating, "Many of our members are already PRIME Energy fans, and now it will be a part of their everyday experience at The Picklr. This partnership brings together two game-changing brands... We're creating a lifestyle."

In detail, PRIME Energy offers substantial benefits to athletes, featuring 200mg of caffeine with zero sugar, designed specifically for adults aged 18 and older. This tailored approach is rooted in the rapid growth of pickleball and the concurrent demand for energy that supports peak performance in this sport.

Exciting Promotions and Social Engagement

To kick off this exciting collaboration, The Picklr is hosting a social media contest on their Instagram channel, giving followers a chance to win one of two one-year supplies of PRIME Energy. This initiative is a fantastic way to engage the community and drive excitement around both brands.

Furthermore, the partnership anticipates co-branded events, exciting promotions, and exclusive content to be rolled out throughout the year, making this not just a marketing strategy, but a full experience for pickleball enthusiasts.

The Picklr's Commitment to Player Experience

With its rapid expansion, The Picklr currently operates over 100 clubs across the U.S., showcasing its dedication to delivering top-notch facilities and professional coaching for players of all ages. The incorporation of PRIME Energy into its offerings signifies a strong commitment to creating not just a game, but a lifestyle filled with performance and community

About The Picklr

Founded on the principles of accessibility and excellence, The Picklr has positioned itself as an industry leader, providing amenities and programs for participants ranging from beginners to seasoned players. Members enjoy access to an extensive network of facilities, free court bookings, and abundant opportunities to compete, ensuring a vibrant player community no matter the skill level.

For more information about The Picklr, including news about tournaments and club openings, connect with The Picklr on social media or visit thepicklr.com for opportunities to partner.

About PRIME Energy

Launched in 2022 by renowned entrepreneurs Logan Paul and KSI, PRIME Energy is dedicated to enhancing hydration and performance. The brand’s array includes more than just energy drinks; it also features healthier sports drinks and rapid electrolyte solutions that cater to a wide demographic focused on well-being and performance.

To explore where PRIME products are available, visit drinkprime.com.

In conclusion, this partnership between PRIME Energy and The Picklr is more than a promotion; it represents a shared vision of fostering community, performance, and the exhilarating spirit of pickleball.