TCL Unveils Exciting Winter Olympic Experience in Tokyo with VR Skiing and Mascot Displays

Experience the Excitement of the Winter Olympics with TCL

In anticipation of the upcoming Milan-Cortina 2026 Winter Olympics, TCL JAPAN ELECTRONICS hosted an immersive pop-up event at Tokyo Midtown Hibiya from February 6 to February 8, 2026. This three-day event allowed visitors to dive into the world of winter sports through various interactive experiences, including a VR skiing simulator and life-sized displays of the official Olympic mascots, Miro and Tina.

A Spectacular Giant Gacha

One of the highlights of the event was an impressive 2.5-meter tall gacha machine, touted as the largest in Tokyo. Attendees had the opportunity to engage with the gacha by exploring different areas of the event and posting on social media. The allure of “what will I get?” combined with the sheer size of the gacha made it a must-see photo spot, drawing long lines of excited visitors eager to receive exclusive novelty items from the event.

Immersive VR Skiing Experience

The VR skiing experience was another major attraction, featuring a ski simulator crafted with cutting-edge technology. Set against a backdrop of a realistic ski course on TCL's large display screens, participants could feel the thrill of skiing by leaning left and right as they navigated the virtual slopes. Laughter and conversations filled the air as visitors reminisced about their runs while viewing their performances on large screens in the area.

Capture Memories with Photo Magnets

Another engaging facet of the event was the photo magnet experience. Utilizing a dedicated camera setup, attendees could snap photos and choose their favorite frames to create custom magnets on the spot, capturing a tangible memento of their day. The opportunity to add fun effects, like cartoon or cosplay styles, using AI technology added an additional layer of excitement, making this area particularly popular for joyful photo sessions.

Meet the Olympic Mascots

Miro and Tina, the official mascots of the Milan-Cortina 2026 Winter Olympics, were brought to life through giant figure displays at the venue. These larger-than-life mascots became a beloved backdrop for memorable photos, attracting visitors of all ages who posed with their cameras and smartphones to capture the moment.

Explore TCL's Latest Innovations

In addition to the Olympic festivities, attendees had the chance to explore TCL's latest home appliances. The display featured an array of cutting-edge technologies, including large Mini LED TVs, air conditioners, and washing machines. Many guests stopped to experience the stunning visuals and impressive functionalities firsthand, eager to discover how TCL continues to innovate in the consumer electronics space.