New Elleair Paper Towel Select Single Unveiled
A New Standard in Professional Paper Towels
Daiwa Paper Company, known for its top-selling hygiene paper brand Elleair, has recently announced the upcoming release of its innovative product, the "Elleair Paper Towel Select Single." This new paper towel has been designed specifically for professional use and will be available nationwide starting October 1, 2025.
This product employs a unique surface processing technology that successfully strikes a balance between being lightweight while providing high absorbency and strength. Available in two variations—
small 200 sheets and
medium 200 sheets, these towels are poised to meet the rising demand for professional-grade disposable towels in the food service sector.
Responding to Market Demand
The demand for disposable paper towels in food service has been directly linked to the increasing spending by foreign tourists visiting Japan. In 2024, the spending surged to an all-time high of 8.1 trillion yen, with around 20% allocated to dining expenses, amounting to 1 trillion 7 hundred 44 billion yen—a significant increase from the previous year. With the rise in inbound tourism and a resurgence in dining out post-pandemic, the demand for commercial-grade paper towels has escalated.
In the realm of professional paper towels, products made from 100% pulp are recommended for uses involving food packaging due to hygiene regulations. Hence, the demand for 100% pulp paper towels is expected to surge even further, aligned with the growth in food service. In response, the new Elleair Paper Towel Select Single has been developed using 100% pulp material that combines exceptional absorbency with a sturdy design that resists tearing. This towel is not just reliable for food preparation but versatile enough for various tasks like drying hands and cleaning, which reduces the need for multiple products in food prep environments, ultimately enhancing productivity.
Product Features
The Elleair Paper Towel Select Single incorporates a cutting-edge surface processing technique that introduces grooves in the paper, creating gaps that enhance its absorption capacity. Despite its thin profile, the towel boasts approximately
1.3 times the strength and
1.2 times the absorbent capacity compared to conventional options. This makes it perfect for an array of applications, from cooking and drying hands to cleaning tasks. Additionally, its lightweight design allows for easy disposal post-use, minimizing waste.
The product is offered in sizes that fit standard paper towel dispensers: small and medium. The towels are manufactured from 100% pulp and have undergone testing in line with food hygiene laws, making them safe for direct contact with food for jobs like draining vegetables or absorbing drips from meat or fish.
Product Specifications
- - Product Name: Elleair Paper Towel Select Single
- - Release Date: Available nationwide from October 1, 2025
- - Contents: Two variations / Open pricing, made in Japan, 100% pulp
- Small: 200 sheets
- Medium: 200 sheets
- Sheet size: 169mm x 205mm (small) and 229mm x 205mm (medium)
- Free Dial: 0120-205205 (Weekdays)
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Contact Form
Conclusion
With its advanced features and practical applications, the Elleair Paper Towel Select Single is set to transform how professional kitchens and food service operate. Its high absorbency, durability, and compliance with food safety regulations make it an ideal choice for chefs and kitchen staff, helping them save time and effort in their daily routines.