Foot Locker, Inc. Reports a Challenging First Quarter Financial Performance for 2025
Foot Locker, Inc. Financial Insights for Q1 2025
On May 29, 2025, Foot Locker, Inc. (NYSE: FL) shared its financial results for the first quarter that concluded on May 3, 2025. The company confronted a notably challenging period, detailing various statistics and operational shifts aimed at revitalizing its performance.
Dipping Sales and Profits
The quarter saw total sales decline by 4.6%, amounting to $1.788 billion, compared to $1.874 billion during the same period in 2024. Even when adjusted for foreign exchange impacts, the sales drop remained at 4.5%. The company's comparable store sales also decreased by 2.6%, with a mere 0.5% drop reported in North America, while international results were less favorable, registering an 8.5% decline primarily owing to sluggish performance in Europe.
Gross Margins and Expenses
The gross margin contracted by 40 basis points relative to last year, as merchandise margins dipped down by 10 basis points. Occupancy costs increased by 30 basis points compared to the previous year. Additionally, selling, general, and administrative expenses rose by 100 basis points, reflecting underlying business realities amid declining sales, while investments in modernization and technology were made to position Foot Locker for future growth.
As a direct result of these financial pressures, the company reported a net loss of $363 million, a stark contrast to the net income of $8 million recorded in the prior-year period. The loss per share was reported at $3.81, compared to earnings of $0.09 in Q1 of 2024. It's noteworthy that non-GAAP net loss amounted to $6 million, down from a profit of $21 million year-on-year.
Operational Updates
In terms of store operations, Foot Locker opened 9 new locations while making the difficult decision to close 56 stores, focusing its efforts particularly in markets such as South Korea and several European countries. During the same timeframe, 11 stores were either relocated or remodeled, and 69 stores were refreshed according to new design standards. These initiatives are part of the company's strategy to modernize its storefronts and improve customer experiences.
Ongoing Transaction with DICK'S Sporting Goods
In what could be a significant shift for the brand, Foot Locker announced an acquisition agreement with DICK'S Sporting Goods on May 15, 2025. With this merger in sight, the company opted to forgo its usual earnings call following the release of these results, limiting its future financial guidance.
As the retail landscape continues to evolve, Foot Locker is keen on leveraging its strategic partnerships and enhancing its digital offerings to better engage with consumers. CEO Mary Dillon emphasized the way forward, stating the importance of maneuvering through the uncertain economic environment while maintaining discursive control over promotional levels and inventory in light of weaker foot traffic.
Conclusion
While Foot Locker has acknowledged the struggles faced during its first quarter of 2025, the company remains committed to its revitalization strategies. With a focus on store modernization, digital engagement, and the impending partnership with DICK'S, the retail giant is preparing for the road ahead, aiming to foster both customer loyalty and business resilience amid fluctuating market conditions.
In an industry faced with a myriad of challenges, Foot Locker's efforts reflect its dedication to not only survive but thrive by adjusting to consumer preferences and market trends.