Coco Gauff Unveils Her First Signature Naked Smoothie for the US Open
Coco Gauff Launches Her Signature Naked Smoothie
Coco Gauff, the tennis sensation and the newly appointed Chief Smoothie Officer for Naked, has officially introduced her first signature smoothie, the Protein Pineapple Orange. This exciting launch, which coincides with the U.S. Open, stems from a memorable viral moment during the previous year's tournament when Gauff was spotted enjoying a homemade fruit salad courtside. This time, she’s taking her love for fruits to another level, offering fans a delicious and nutritious option to enjoy.
Crafted in collaboration with Naked Smoothies, this smoothie is a powerhouse, featuring 20 grams of plant-based protein, real pineapple and orange juices, electrolytes sourced from coconut water, along with essential vitamins B6 and B12. This combination makes it an ideal on-the-go snack for busy individuals, whether they are tennis players or simply juggling daily activities. Each serving also contains 6 grams of fiber and no added sugars, making it both flavorful and nutritious. The design reflects Gauff's personal taste and her commitment to advancing Naked's product offerings.
Gauff expressed her enthusiasm, stating, "Fruit has always been my go-to snack, on and off the court. Creating my first smoothie as Naked's Chief Smoothie Officer was such a fun and rewarding process. It’s full of the flavors I love and packed with a variety of benefits, allowing me to indulge without sacrificing taste. I can’t wait for people to try it!"
To mark the launch, fans across the nation are being given a unique opportunity to sample Gauff's signature smoothie before it officially hits store shelves this fall. Those in New York City during the U.S. Open Fan Week can head over to Coco's Corner Store, an immersive pop-up experience celebrating the city’s legendary bodega culture. This special event will take place at 21 Spring St. in Nolita on August 21 and 22, promising a taste of the vibrant local scene paired with a chance to taste Gauff's new creation.
For those outside NYC, Gauff enthusiasts can embark on a treasure hunt for limited edition bottles of her Protein Pineapple Orange smoothie, which will be hidden in select Albertsons stores nationwide from August 18 to September 14. Additionally, fans can access a virtual version of the bodega on Snapchat, providing them with a chance to win a free Naked smoothie and even a trip to the 2026 U.S. Tennis Major in New York.
As Tina Lambert, the Chief Marketing Officer at Tropicana Brands Group, emphasized, "Coco Gauff is a powerhouse not only on the tennis court but now as a taste icon with our brand. Her signature smoothie embodies her essence and represents the fresh direction Naked is taking – with nutrient-packed, convenient, and satisfying snacks for everyone."
This launch marks the beginning of a new era for Naked Smoothies, as the brand plans to refresh its iconic smoothie line this fall. Consumers can expect reformulated smoothies that not only maintain the great taste Naked is known for but also enhance the nutritional profile with more vitamins, nutrients, flavors, and real ingredients. Starting in September, keep an eye out for Naked's new packaging design at popular retailers like Albertsons, Target, Kroger, and Walmart.
For more insights into the delicious and nutritious offerings of Naked smoothies, visit their website or follow them on social media.
For further information and delicious adventures, make sure to keep an eye out on Naked’s social platforms @nakedsmoothie and on the official website nakedsmoothie.com.