#Japan #Tokyo #Campaign #Meiji #Membership ID

Meiji Membership ID Surpasses 100,000 Members

In an exciting announcement, Meiji Company Ltd., under the leadership of President Bunjiro Yao, has revealed that their membership service, the Meiji Membership ID, has successfully exceeded 100,000 members. This milestone is celebrated with a special campaign offering participants a chance to win prizes totaling 300,000 yen!

About the Meiji Membership ID

Launched in January 2025, the Meiji Membership ID is an official membership program that allows users access to exclusive features and services through a single ID. Upon registration, members can enjoy various benefits, including participating in special campaigns and earning unique Meiji Points. These points can be redeemed for coupons to exchange for products from the company, or for entry into exclusive raffle campaigns.

The Surge in Membership Numbers

The rapid growth of the membership can be attributed to promotional initiatives such as the New Registration Campaign and the Golden Apollo Giveaway Campaign, both of which garnered significant attention and participation. As of September 1, 2025, the membership stands at 130,000, exceeding original expectations within just seven months. Meiji aims to reach a target of 150,000 members by spring 2026, indicating the program's promising trajectory.

Future Plans and Aspirations

With the increasing number of members, Meiji is poised to enhance customer interactions and improve service offerings. The company is committed to reflecting member feedback and expanding digital services via their app to deliver products and services more effectively. Future initiatives include tailored solutions focused on addressing health challenges at different life stages, along with attractive campaigns, points, and coupons that offer tangible benefits to customers.

Member-Centric Campaigns

Meiji is also dedicated to implementing more campaigns for members and broadening the options for redeeming Meiji Points. One exciting aspect is the growth of their platform, Miramaru, where members can trial new products not yet available in the market. Participants can provide feedback through surveys and interviews, contributing to a co-creative e-commerce experience that aims to enhance products and services. Learn more about Miramaru here.

Celebrating 100,000 Memberships

To further celebrate the milestone of reaching 100,000 members, Meiji is running a special Thank You Campaign that invites more customers to join. Entries received through the campaign site will be eligible for various prizes during the open campaign period.

Campaign Details:

• - Campaign Name: Meiji Membership ID 100,000 Celebration Campaign
• - Entry Period: September 1, 2025 - September 30, 2025
• - Prizes:

- First Prize: Platinum Gold Ingot and Product Assortment (worth approximately 100,000 yen) - 3 winners
- Second Prize: Product Assortment (worth approximately 100,000 yen) - 20 winners
- Third Prize: 200 Meiji Points - 10,000 winners
- Participation Prize: 10 Meiji Points for all entrants

• - Campaign Site: Meiji Campaign

As Meiji continues to expand its membership, the company aims to incorporate marketing data transformations to consistently deliver health value to its customers.