#Japan #Tokyo #NI BODY MIST #Aogumi #commuting odor

The Body Odor Anxiety Among Commuting Men

In recent years, the odor problem during rush hour trains has become a growing concern for many commuters in Japan. A staggering 80% of men feel anxious about whether they are emitting an unpleasant body odor while using crowded public transport. This survey sheds light on the distressing impact of odor on daily commutes and how men manage their scent.

The Survey on Commuting Odor Issues

Conducted by Aogumi Co., Ltd., which specializes in body mist products, the survey targeted men aged between 20 to 50 who frequently commute by train. With a sample size of 1,007 participants, this study explores their experiences and attitudes towards body odors during their daily journeys.

Key Findings

The results reveal a harsh reality: more than 80% of respondents reported being concerned about the odors of others in the train, including sweat, age-related smells, and strong fragrances from perfumes. The highest reported concern at 76.9% was 'sweat odor,' followed by 'age-related smell' at 60%. Surprisingly, the presence of artificial scents, such as heavy perfumes and hair products, was also noted as a source of discomfort.

Moreover, while many individuals noticed unpleasant odors from fellow commuters, they harbored personal concerns about how they might be perceived by others. Approximately 81.8% shared that they had experienced uncertainty about their scent while commuting, revealing a significant connection between how men view their personal hygiene and the pressing need for scent management.

The Challenges of Odor Care

When asked about their pre-commuting odor management routines, about 34.2% reported using deodorants or sprays while 31.6% preferred body wipes. Notably, 23% admitted to not taking any preemptive measures. A concerning 80% of participants felt that their morning routine was insufficient, with 91% expressing a desire for opportunities to reapply scent care during their commute.

This creates a clear market gap for products that offer flexibility and convenience, especially for those who want a refreshing touch-up throughout the day.

Daily Routine and Scent Management

Interestingly, nearly half of the respondents stated they carry odor-controlling items in their bags. The ideal moments for reapplication predominantly included just before entering the workplace or right after arriving at their station, emphasizing the importance of odor management right before social interactions.

When selecting scent care products, factors like the presence of fragrance, ease of portability, and subtlety of the scent were highlighted as critical considerations by the respondents, indicating that the social context in which they use these products greatly influences their choices.

A Solution for Commuters: NI BODY MIST

To tackle these odor issues head-on, Aogumi Co., Ltd. has introduced the 'NI BODY MIST.' This innovative body mist is designed to combat odors while being gentle on the skin. With features that include a naturally-derived formula, skin-friendly components, and a unique masking technology, NI BODY MIST offers a refreshing alternative for commuters seeking cleanliness and comfort.

The refreshing Citrus Yuzu and Ginger fragrance is discreet yet effective, making it suitable for multiple applications without overwhelming others around you.

Conclusion

As commuting continues to be a critical aspect of urban living, the need for effective odor management has become essential. With more than 80% of men acknowledging their struggles with body odor anxiety, brands like NI BODY MIST pave the way for a fresh, confident commuting experience. The battle against body odor is not just about personal hygiene; it signifies the importance of being considerate in public spaces. Embracing products that empower individuals to maintain freshness can significantly enhance the daily commute for everyone, fostering a more pleasant environment for all.