Discover Autumn Delights: Limited-Time Sweets from ISHIYA G Launched September 1st

Experience the Flavors of Autumn with ISHIYA G

As the leaves begin to turn, ISHIYA G, the renowned sweets brand under Ishiya Confectionery Co., Ltd., is set to celebrate the season with a delightful array of limited-edition sweets. Starting September 1st, 2025, these autumn treats will be available, showcasing the rich flavors associated with this beautiful time of year.

Featured Autumn Treats

Flavors that Captivate: Apple and Earl Grey Langue de Chat

One of the standout products this autumn is the beloved Saku Langue de Chat featuring the enticing flavor of Apple and Earl Grey. Infused with premium tea from the world-renowned tea shop Lupicia, this delectable treat is not just a cookie but an experience. The aromatic scent of Earl Grey fills the air, while the gentle sweetness of apple gradually reveals itself on the palette. Each package contains 12 pieces for just ¥1,620 (tax included), making it an ideal gift or self-indulgence.

A Classic with a Twist: Maruyama Kuchen (Chestnut)

Next up is the Maruyama Kuchen which showcases a whole chestnut nestled within its charming palm-sized baumkuchen. This seasonally inspired sweet is perfect for those wanting to taste autumn in every bite. Available for ¥302 each or ¥1,209 for a set of four, these cakes are sure to enchant any dessert lover.

Perfect for Gifting: The Collection Autumn Assortment

The The Collection Autumn Assortment is a delightful mix of ISHIYA G’s signature offerings. This exclusive assortment features six varieties of the Saku Langue de Chat, along with Zaku Millefeuille and the popular autumn flavors of Saku Langue de Chat (Apple and Earl Grey) and Maruyama Kuchen (Chestnut). Priced at ¥2,700 (tax included), its elegant packaging reflects the beauty of an autumn forest, making it an exquisite gift.

Fun for Halloween: Halloween Circus Festival

To celebrate the upcoming Halloween festivities, the Halloween Circus Festival box is making its debut. This whimsically designed treat box is packed with a variety of sweets including Saku Langue de Chat, cookies, and chocolates, all playfully hidden behind little doors. For ¥1,782 (tax included), this box not only offers delicious snacks but also an entertaining way to discover each treat by following clues on the inside of the box.

Retail Locations & More

Though the products may vary by location, they can be found in various ISHIYA stores, including:

- Hokkaido: Tokyo's Ginza Six, Keio Shinjuku, and several locations across Sapporo.
- Kanto: ISHIYA G stores in Ginza and Shinjuku.
- Kansai: Daimaru Shinsaibashi and more.
- Online: Shop through the ISHIYA Online Store.

About ISHIYA G

Founded in response to the desire of gifting memorable sweets, ISHIYA G was launched in 2017, introducing the concept of experiencing Hokkaido's flavors while in urban settings. With a name that reflects the brand’s essence – Gift, Grace, and Ginza – ISHIYA G is dedicated to providing beautifully packaged, high-quality sweets that create lasting memories.

As you embrace the autumn season, don't miss out on these exquisite limited-time offerings from ISHIYA G. Each sweet is a perfect way to celebrate the flavors of fall while inviting joy into the hearts of those you gift them to!