Hisense Unveils Cutting-Edge AI Innovations at CES 2025, Transforming Smart Living

Hisense Shines at CES 2025 with AI Innovations



Hisense, a prominent name in consumer electronics, recently captivated audiences at the CES 2025 held in Las Vegas, where the theme was "AI Your Life." Over three dynamic days, the company demonstrated its commitment to enhancing modern lifestyles through innovative technology.

Celebrating Achievements



During the show, Hisense was recognized with an impressive 50 awards, including the esteemed CES Innovation Award. Their products garnered admiration from influential media, such as Digital Trends, Home Theater Review, and TechRadar, reinforcing the company's dedication to quality and innovative design.

Revolutionary Display Technology



Among the highlights was the unveiling of the world’s first consumer-ready 136-inch MicroLED Display, the 136MX. This remarkable product represents a significant leap in display technology, addressing the rising demand for larger screens while ensuring durability and performance. By overcoming traditional backlight constraints, the 136MX offers stunning contrast and vibrant colors for an unparalleled viewing experience.

Powered by the cutting-edge Hi-View AI Engine X chipset, this model enhances every frame through sophisticated AI algorithms. These advancements enable accurate color representation and dynamic 3D color management, resulting in rich image details that elevate home entertainment standards significantly. Additionally, the 116-inch TriChroma LED TV showcased RGB Local Dimming Technology, providing exceptional color accuracy and immersive Dolby Atmos surround sound.

Hisense also introduced its L9Q Laser TV, which is available in sizes from 100 to 150 inches. This model further cements Hisense's reputation as a leader in Laser TV technology, thanks to its versatility and premium features. Collaborating with Pantone and Devialet, they ensured color precision and outstanding sound quality, promising a cinematic experience right at home.

Smart Home Capabilities



The introduction of the ConnectLife smart home ecosystem was another breakthrough at CES. This platform allows users to connect TVs, appliances, and third-party devices seamlessly. The ConnectLife app provides convenient management options, including personalized automation and real-time monitoring of household devices.

Highlighting innovation in kitchen appliances, the Jumbo Side-by-Side Refrigerator and FreshVault French Door Refrigerator featured cutting-edge technologies, such as vacuum-sealed drawers that enhance food preservation and AI-driven recipe suggestions. Compact solutions like the LuxCare Mini Washer-Dryer Combo and Smart UltraSlim Air Conditioner round out the offerings, providing energy-efficient options tailored for modern living.

Partnership with FIFA



At CES 2025, Hisense also showcased its status as the first official partner of the FIFA Club World Cup 2025™. Not only did they present a glimpse of the tournament's trophy, but they also highlighted their 100-inch AI TVs with AI Sports Mode, enhancing fan experiences by delivering stadium-like viewing directly to users' homes.

With these groundbreaking developments, Hisense is reinforcing its standing as a technology pioneer, paving the way for future innovations in entertainment and smart living.

For an in-depth look at all the innovations revealed at CES 2025, interested individuals can check Hisense's official channels, including their website and social media platforms.

About Hisense



Founded in 1969, Hisense has grown into a global leader in home appliances and consumer electronics, operating in over 160 countries. The company focuses on multimedia, home appliances, and IT solutions while maintaining a commitment to integrity, innovation, and sustainability. With an extensive portfolio that includes brands like Toshiba TV and gorenje, and active participation in major sporting events, Hisense continues to expand its market presence, driven by its dedication to quality and customer satisfaction.

Stay tuned for updates on new products and initiatives through Hisense Middle East's official website.

Topics Consumer Technology)

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