#Japan #Employee Training #Ota #AEON Mall #LiNC

Empowering Foreign Workers: Linc’s Communication Training at Aeon Mall Ota

In an era marked by globalization, fostering inclusive work environments has never been more critical. With this in mind, Linc Co., Ltd., based in Chiyoda, Tokyo, successfully conducted a communication training workshop for tenant employees at Aeon Mall Ota in Gunma Prefecture. This initiative aims to enhance the integration and effectiveness of foreign workers in the region, emphasizing the importance of understanding and bridging communication gaps.

The workshop aligns with Linc's mission to maximize the sentiment of 'I am glad to have come to Japan' among foreign talent. It wasn't just about rote learning; instead, participants engaged directly in exercises designed to help them experience 'foreign thoughts' firsthand. This innovative approach encouraged them to consider their own communication styles in relation to the diverse needs of their foreign colleagues and customers.

A Comprehensive Approach to Training

The training encapsulated a critical aspect of workplace dynamics—understanding and addressing real-world communication challenges. Linc’s strategy involves not only recruitment through initiatives like their Global Hub but also ensuring that foreign workers thrive once they join the workforce.

Prior to the training, a survey was conducted among tenant staff to gather insights into their challenges in serving foreign customers. Responses highlighted significant issues, such as:
1. Difficulty explaining products to customers who do not speak Japanese, leading to uncertainties about their comprehension.
2. Reliance on translation apps during customer interactions, often leading to situations filled with doubt regarding the accuracy of translations.
3. Instances where miscommunication affected the quality of service, resulting in unsatisfactory experiences for customers.

Such feedback revealed that the problems surrounding communication with foreign staff were broader than initially perceived, often impacting customer service significantly. The reality emerged that some customers, unable to fully understand the interaction due to language barriers, ultimately chose not to make a purchase—creating lost opportunities for boutiques in the mall.

Given this context, Linc carefully designed the training to reflect these challenges, ensuring it addressed the unique needs of the staff and customers.

Understanding the Complexity of ‘Foreigners’

At the training's onset, the facilitator conveyed crucial context: many foreign customers visiting Aeon Mall Ota are not merely transient tourists but long-term residents of Japan. These customers have likely encountered basic Japanese in their daily lives. However, some may find English challenging or intimidating. The perception that ‘foreigners’ can simply be addressed in English overlooks the nuances of individual backgrounds.

Training participants expressed concerns that they needed to learn English to serve foreign customers effectively, or they felt uncertain in both English and Japanese, placing reliance solely on translation tools.

This perspective was crucial to address; hence, a shift away from the notion that every foreign customer must be approached in English was promoted. Instead, participants were encouraged to explore the idea that many foreigners can understand well-articulated Japanese. Recognizing this could significantly improve interactions and service delivery.

Through thought-provoking discussions and exercises, attendees were encouraged to view communication through fresh lenses, ultimately unlocking new avenues for engagement with foreign customers.

A Model for Regional Success

Linc aims to develop model cases for alleviating the severe workforce shortages plaguing local cities by creating environments in which foreign talent feels valued and supported. The communication training conducted at Aeon Mall Ota represents a significant step toward nurturing a more inclusive community, fostering a work culture that not only welcomes diversity but also celebrates it.

By focusing on building strengths and understanding differences, Linc's training program serves as a blueprint for other regions grappling with similar challenges, paving the way for a future where people from all backgrounds can thrive together.

For those interested in the detailed training report, the full documentation can be accessed here.

About Linc Co., Ltd.

Linc Co., Ltd. is dedicated to supporting foreign talent in Japan through various life events involving education, professional training, and employment. Based in Toky’s Chiyoda district, Linc provides comprehensive online services to facilitate this transition. For more information, visit Linc's corporate site or their Global Hub service site.