#Japan #Tokyo #JetB #CoCoRo #Uchino AI Avatar

JetB's Remarkable Achievement in Digital Transformation

In a significant recognition of technological advancements, JetB Corporation, headquartered in Shinjuku, Tokyo, announced that its AI support agent, 'Uchino AI Avatar', received the Excellence Award in the Support Company category at the prestigious DX Innovation Awards. This honor celebrates the AI-driven tourism project 'Connecting Ise with Multilingual AI Avatars' in collaboration with CoCoRo Corporation, located in Bunkyo, Tokyo.

Award Recognition Overview

The award was presented by the Japan Omnichannel Association, and the project competed against approximately 100 companies. The awards ceremony took place on February 27, 2026.

The collaborative effort between JetB and CoCoRo aimed to enhance the tourism experience in Ise City, a major tourist destination attracting between 5 to 10 million visitors each year. Despite its popularity, the region faces significant challenges in workforce shortages and the need for consistent multilingual customer service.

Challenges Addressed by Technology

As inbound tourists often struggle to access local information and transportation, issues such as overcrowding at popular spots and the lack of awareness about hidden gems have emerged. JetB was aware of these obstacles and partnered with CoCoRo to implement AI-driven multilingual concierge services using 'Uchino AI Avatar'.

This technological solution acts as a robust infrastructure, offering 24/7 multilingual assistance that significantly enhances the visitor experience in various locales, including shops, hotels, and transportation hubs within Ise City.

Project Outcomes and Impact

Following the implementation of this project, several key outcomes were noted:
1. Usage Frequency: The AI avatar handled over 1,050 inquiries monthly, responding in 15 languages without interruption. An impressive 85.3% of surveyed users expressed interest in utilizing the service again.
2. Increased Engagement: The system facilitated around 320 referrals each month to dining, experience, and souvenir stores, resulting in a 15% increase in on-site spending.
3. Social Impact: The AI system suggested nearby attractions, contributing to a 1.5-fold increase in visitor numbers to surrounding areas.

The recognition from the DX Innovation Awards, amidst a pool of competitive entries, further solidified the significance of these results and the transformative role of technology in addressing tourism-related challenges.

Technical Features of 'Uchino AI Avatar'

The 'Uchino AI Avatar' is equipped with state-of-the-art features based on ChatGPT and Retrieval-Augmented Generation (RAG) technology, allowing for accurate and region-specific guidance beyond typical information.
- Multilingual Support: The AI accommodates over 15 languages, ensuring seamless interactions specifically tailored for foreign tourists.
- Device Compatibility: Users can access the service via smartphones, tablets, large displays, and QR codes.
- Rapid Response: Leveraging proprietary technology, the AI minimizes response delays, enabling stress-free voice conversations.
- Automatic Multilingual Capabilities: The system becomes capable of supporting multiple languages simply by uploading Japanese language datasets.

Future Plans for Expansion

Following the success of this project, there are plans for regional expansion beyond Ise City to encompass all of Mie Prefecture and eventually other major tourist destinations across Japan. A trial implementation in the shrines within Tokyo's 23 wards has already been confirmed, and JetB aims to further accelerate the integration of tourism DX infrastructure.

About JetB

Founded in Shinjuku, Tokyo, JetB Corporation specializes in AI-related ventures. The company not only offers 'Uchino AI' as SaaS products but also provides fixed-fee AI interview services and corporate training utilizing generative AI. Their innovative solutions continue to drive advancements across various industries, further contributing to solving sector-specific challenges in tourism and beyond.

Conclusion

JetB's ongoing commitment to integrating artificial intelligence in the service industry illustrates a proactive approach to the evolving landscape of digital transformation. With initiatives like 'Uchino AI Avatar', the future of AI in tourism continues to look promising.