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A New Era in Fleet Management with Subaru and Motorq

In a notable move that signifies a step forward in connected vehicle technology, Motorq has teamed up with Subaru of America to provide fleet managers with unprecedented access to native vehicle telematics data. Set to commence with the model year 2027 vehicles, this collaboration marks a revolutionary shift from traditional aftermarket solutions to a seamless, direct telematics integration.

Transforming Fleet Operations

Historically, fleet operators have had to rely on aftermarket hardware or applications like the MySubaru app to track and manage their vehicles. These methods not only brought about additional costs but also posed challenges related to hardware failure and ongoing device management. With Motorq's new integration, the native telematics data furnished by Subaru will be streamed directly into Motorq's platform, enabling accurate insights without the need for cumbersome hardware.

This advancement allows fleet managers to access vital vehicle data—such as location, odometer readings, and diagnostic trouble codes—through embedded sensors in Subaru vehicles. The data streamlining facilitates real-time analytics, allowing for efficient maintenance management and cost control across entire fleets.

An AI-Driven Approach to Vehicle Management

One of the standout features of this partnership is Motorq's Fuse AI. This technology ingests and normalizes various telematics signals, then generates actionable insights and recommendations based on the analyzed data. This means fleet managers can receive timely alerts about potential maintenance risks before they turn into costly problems.

As Arun Rajagopalan, Co-Founder and CEO of Motorq stated, "Fleet managers shouldn't spend their days chasing hardware issues or sifting through data to keep their operations efficient." The partnership grants operators access to enterprise-grade data that can significantly lower operational costs while improving vehicle uptime.

Enhancing Value Beyond the Vehicle

Tim Tagye, Vice President of Field and Distributor Operations at Subaru of America, emphasized the importance of this collaboration: "Fleet operators rely on Subaru vehicles to navigate demanding work environments every day. This partnership provides a simplified way to access vehicle data, thereby enhancing the overall value each Subaru vehicle can deliver throughout its service life."

Subaru's Fleet Connectivity Program will be available for gas and hybrid models from the 2027 lineup, reinforcing the automaker’s commitment to providing its fleet customers with innovative solutions.

About Motorq and Subaru

Motorq has established itself as a leader in Connected Vehicle Intelligence, amassing a connection to data streams from over 25 automotive brands. This capability empowers various sectors, including fleets, dealers, and lenders, to make informed decisions that reduce costs and enhance safety. Subaru of America, a subsidiary of Subaru Corporation of Japan, is rooted in a mission of sustainability, as evidenced by its zero-landfill production facilities and substantial contributions to community causes.

Together, Motorq and Subaru of America are redefining what it means to manage fleets efficiently, enabling operators to harness advanced telematics data to tackle today’s operational challenges head-on, while also looking towards a more connected and intelligent future in fleet management.