Wed Society Secures $11 Million in Series B Funding to Expand Its Wedding Planning Platform
In a significant move to strengthen its position in the wedding planning industry, Wed Society has successfully secured an impressive $11 million in its latest Series B funding round. This funding is not just a financial milestone; it's a testament to the platform's burgeoning popularity and innovative approach in connecting engaged couples with curated local wedding vendors. With a remarkable audience engagement drive, Wed Society has surpassed an astonishing 110 million content views, solidifying its status as a leading force in the wedding planning sector.
Founded in 2007 and launching its franchise model in October 2023, Wed Society has efficiently tapped into the vibrant wedding market in the U.S. The company co-founders Ashley Bowen-Murphy and Kami Huddleston reflect on this achievement, emphasizing the shift in dynamics regarding how couples approach wedding planning.
"This Series B is a clear signal: we're building the most audience-engaging platform in the category—and continuing our trajectory of innovation and market leadership," said Bowen-Murphy. Their vision is evident as they intend to expand their operations across the U.S., targeting the immense market of approximately 2 million weddings that occur annually in the country.
As of the end of 2025, Wed Society had already made strides with franchise expansion, awarding 30 territories across 19 states, including the signing of 15 new locations in just one year. The demand signals were clear: wedding submissions shot up by 66% year-over-year, showcasing the growing interest and excitement surrounding the platform, both from newlyweds looking to share their stories and vendors eager to join.
The statistics tell a compelling story of growth and success. Member memberships have soared by 61% year-over-year. Much of this success can be attributed to the measurable ROI that Wed Society's proprietary technology, known as The Dashboard, has provided—resulting in over 50,000 booking leads for vendor members across the nation.
David Lewis, the Chief Growth Officer of Wed Society, reiterates the company's unique approach: "2025 proved our distinct strategy has made Wed Society the fastest-growing wedding planning resource in America. As we move into 2026, we anticipate the opening of 21 more franchise markets, further solidifying our platform's category-defining qualities aimed at both couples and local vendors."
Wed Society's commitment extends beyond mere business metrics. They play an active role in the community by establishing initiatives like the National Wedding of the Year and recognizing October 1st as Wedding Industry Appreciation Day. Additionally, their philanthropic efforts through Wed Society | Cares have supported 23 nonprofit organizations, highlighting their dedication to positively impacting the wedding industry at large.
Couples ready to embark on their wedding journey can begin their planning right at WedSociety.com, where they will encounter a seamless experience designed by those who understand the complexities and emotional intricacies of wedding planning. With this latest infusion of capital, Wed Society aims to not only uphold its stellar engagement metrics but to redefine what it means to plan a wedding in today's digital age.
Founded in 2007 and launching its franchise model in October 2023, Wed Society has efficiently tapped into the vibrant wedding market in the U.S. The company co-founders Ashley Bowen-Murphy and Kami Huddleston reflect on this achievement, emphasizing the shift in dynamics regarding how couples approach wedding planning.
"This Series B is a clear signal: we're building the most audience-engaging platform in the category—and continuing our trajectory of innovation and market leadership," said Bowen-Murphy. Their vision is evident as they intend to expand their operations across the U.S., targeting the immense market of approximately 2 million weddings that occur annually in the country.
As of the end of 2025, Wed Society had already made strides with franchise expansion, awarding 30 territories across 19 states, including the signing of 15 new locations in just one year. The demand signals were clear: wedding submissions shot up by 66% year-over-year, showcasing the growing interest and excitement surrounding the platform, both from newlyweds looking to share their stories and vendors eager to join.
The statistics tell a compelling story of growth and success. Member memberships have soared by 61% year-over-year. Much of this success can be attributed to the measurable ROI that Wed Society's proprietary technology, known as The Dashboard, has provided—resulting in over 50,000 booking leads for vendor members across the nation.
David Lewis, the Chief Growth Officer of Wed Society, reiterates the company's unique approach: "2025 proved our distinct strategy has made Wed Society the fastest-growing wedding planning resource in America. As we move into 2026, we anticipate the opening of 21 more franchise markets, further solidifying our platform's category-defining qualities aimed at both couples and local vendors."
Wed Society's commitment extends beyond mere business metrics. They play an active role in the community by establishing initiatives like the National Wedding of the Year and recognizing October 1st as Wedding Industry Appreciation Day. Additionally, their philanthropic efforts through Wed Society | Cares have supported 23 nonprofit organizations, highlighting their dedication to positively impacting the wedding industry at large.
Couples ready to embark on their wedding journey can begin their planning right at WedSociety.com, where they will encounter a seamless experience designed by those who understand the complexities and emotional intricacies of wedding planning. With this latest infusion of capital, Wed Society aims to not only uphold its stellar engagement metrics but to redefine what it means to plan a wedding in today's digital age.
Topics Consumer Products & Retail）
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