Five Star Franchising Expands with Decorate With Lights Franchise Brand

Five Star Franchising Welcomes a New Franchise: Decorate With Lights

Five Star Franchising, a rapidly growing name in the home services sector, has taken a significant step in expanding its brand portfolio by integrating Decorate With Lights as its eighth franchise. This strategic addition comes at a time when the demand for specialized outdoor lighting solutions is booming, especially among homeowners seeking both basic and decorative lighting options.

Founded in 2016, Decorate With Lights specializes in providing various lighting solutions, including holiday lighting, permanent roofline setups, landscape illumination, and event lighting services. This expansive offering allows franchise owners to tap into multiple revenue channels, enhancing their business's sustainability and profitability throughout the year.

The franchise market for outdoor lighting is projected to see substantial growth, with a report from Grand View Research estimating that the global outdoor lighting market will soar from approximately $17 billion in 2024 to over $28 billion by 2030. Homeowners are increasingly abandoning DIY solutions in favor of professionally designed and installed lighting, making this an opportune time for franchise owners to enter this lucrative market.

However, it's noteworthy that despite significant growth in the sector, it remains fragmented, characterized by more than 17,000 independent operators without a dominant national brand. This situation presents a unique opportunity for a well-structured franchise like Decorate With Lights to establish a strong foothold. As homeowners invest in both seasonal decorations and permanent installations, the need for reliable, professional lighting services will increase, and Decorate With Lights aims to meet this demand.

Michael Moorhouse, President of Decorate With Lights, stated, "After refining our model over the last decade, we are now ready to offer franchise ownership to meet growing needs across communities. There is a clear trend towards homeowners desiring professionally managed lighting that enhances their properties year-round, and we are positioned to deliver that service."

In terms of investment, Decorate With Lights presents one of the most accessible entry points into the franchise landscape, starting with an initial franchise fee of just $10,000 and an estimated overall investment of around $36,200. This minimal upfront capital required is an attractive feature for prospective franchise owners. Moreover, the business model is home-based and asset-light—there's no need for physical storefronts, enabling franchisees to center their efforts on fostering client relationships and sales.

Territory selection for Decorate With Lights franchises focuses on areas with approximately 50,000 single-family homes, each with household incomes exceeding $100,000. This pre-qualified premium territory adds another layer of appeal, ensuring that new franchisees will have a solid customer base ready to invest in their services.

The brand's foundation is deeply rooted in the success of its parent company, Mosquito Shield, which has effectively scaled to over 400 territories and earned recognition as one of the leading pest control franchises. The same operational excellence is applied to Decorate With Lights, as Moorhouse leads both brands, integrating successful strategies to optimize service delivery and franchise management.

Scott Abbott, the CEO and Co-founder of Five Star Franchising, mentioned, "Professional lighting stands out as one of the fastest-growing segments in the home service industry. By incorporating Decorate With Lights into our platform, we can now provide franchise owners with the necessary tools, technology, and marketing support required to thrive in this expanding market."

For those interested in exploring opportunities within the Decorate With Lights franchise, detailed information can be found by visiting fivestarfranchising.com/decorate-with-lights. The brand offers strong potential for those aspiring to build a successful business in the lighting sector, aligned with Five Star Franchising's mission to empower franchise owners in achieving substantial growth.

In summary, the announcement of Decorate With Lights as an addition to Five Star Franchising's portfolio signifies a promising growth avenue not only for the franchisor but also for potential franchisees eager to capitalize on the burgeoning demand for professional lighting solutions.