#Japan #Tokyo #Eric Carle #The Very Hungry Caterpillar #A&B Holdings

Celebrating 'The Very Hungry Caterpillar' Day

March 20 is not just any day; it's a special occasion for fans of the beloved children's book, 'The Very Hungry Caterpillar' by Eric Carle. This year marks the 50th anniversary of the book's Japanese publication, and to celebrate, A&B Holdings is hosting a unique program tailored for children and families at the exclusive kids' park, PLAY! PARK ERIC CARLE, located in Setagaya, Tokyo.

A Day of Fun and Creativity

As part of the festivities, attendees can enjoy a variety of workshops designed to highlight the enchanting world of 'The Very Hungry Caterpillar.' With over 30 different workshops available, selected activities are suitable for families to enjoy together, making it a day filled with fun, learning, and creativity.

Special Live Event with the Tokyo Philharmonic Orchestra

One of the highlights of the day will be the 'Hungry Live!' event featuring the renowned Tokyo Philharmonic Orchestra. Attendees can look forward to an interactive music experience led by percussionist Yuko Funazako and pianist Saori Inashima. The live performance offers families the opportunity to appreciate vibrant music in an engaging environment, ensuring everyone has a memorable experience together.

• - Participation Method: No reservations needed
• - Age Requirement: Open to all ages (0+)

Exciting Workshops to Engage Kids

The event will feature a series of workshops to celebrate the 50th anniversary:

• - Caterpillar Transformation Hat: Kids will create their very own caterpillar hat by attaching paper facial features. Once completed, they can wear the hat and feel like the famous caterpillar.
• - Story Time: Families will gather with others to read 'The Very Hungry Caterpillar' from a large format book, enhancing the storytime experience.
• - Endless Crackers: Celebrate the day with a giant cracker event, where colorful ribbons will burst forth, allowing children to catch them and enjoy the festive atmosphere.
• - PLAY! Hand ART!: This workshop encourages participants to print their handprints and footprints on an illustration based on Eric Carle’s work, specifically focusing on the caterpillar's favorite leaves. While initially targeted at children aged 0-2, this workshop will be open to participants of all ages for this special day.

Event Details

• - Date: March 20, 2026 (Friday, National Holiday)
• - Location: PLAY! PARK ERIC CARLE, 2-21-1 Tamagawa, Setagaya-ku, Tokyo
• - Participation Fee: Free (Admission fees apply separately)

The Impact of 'The Very Hungry Caterpillar'

Ever since its debut, Eric Carle's 'The Very Hungry Caterpillar' has been translated into 86 languages and has sold over 55 million copies worldwide. Its unique collage art style and the imaginative use of cut-out holes for the caterpillar's escapades have captivated the hearts of children not only in Japan but around the globe. The date March 20 was chosen as 'The Very Hungry Caterpillar' Day to coincide with the arrival of spring, representing growth and the transformative journey each caterpillar takes.

Inside PLAY! PARK ERIC CARLE

Opened in November 2021, PLAY! PARK ERIC CARLE immerses children in the delightful world created by Eric Carle. This vibrant park offers nine interactive areas, including a maze, athletic courses, and an art studio, all designed to provide a joyful learning environment through play. Every day, various workshops are available to cater to children of all ages and interests.

• - Location: 2-21-1 Tamagawa, Setagaya-ku, Tokyo, Takashimaya Rise Shopping Center, Town Front 8F
• - Website: PLAY! PARK ERIC CARLE

For those looking to secure their spot in advance, both online tickets (which must be paid for in advance) and onsite tickets (available for payment upon arrival) can be purchased. Online ticket purchases are highly recommended to ensure entry.

• - Ticket Prices:

- Weekdays:
- Adult/Child: 2,600 yen
- Weekends/Special Periods:
- Every session: 2,800 yen

Celebrate the magic of 'The Very Hungry Caterpillar' and create unforgettable memories with your family. Don’t miss out on this unique opportunity to engage with one of the world’s most cherished children's stories!