#China #Shanghai #Blokees #Product Ecosystem #Global Partner Conference

Blokees Unveils Innovative Product Ecosystem at Global Partner Conference

On March 25th, the Blokees Global Partner Conference took place under the theme "New Beginnings, New Journey." This event was pivotal in showcasing Blokees' commitment to reshaping its product offerings through a comprehensive Product Ecosystem framework. At the conference, global partners gathered to witness how this initiative will enhance product research and development, establish a diverse product matrix, and create a solid foundation for sustainable growth in the coming decade.

In his opening speech, Zhu Weisong, the founder of Blokees, emphasized that the company would focus on business innovation, customer value, collaboration with partners, talent accumulation, and social responsibility over the next ten years. This strategic vision was further articulated by Sheng Xiaofeng, President of Blokees, in his keynote titled "Building an Innovative Blokees System and a Comprehensive Product Ecosystem." He elaborated on how Blokees is pioneering the concept of a holistic product ecosystem. This metaphorically represented a flourishing tree, where innovation and research serve as strong roots, a diverse global IP portfolio and a robust product matrix form the branching structure, and global users along with the BFC community symbolize the blooming leaves.

During the event, Blokees showcased six of its classic product lines, including Hero5, Hero8, and Champion, while also announcing exciting new releases tied to popular franchises such as Transformers, Ultraman, and Marvel's Infinite Saga. Looking ahead, three forthcoming series featuring well-known IPs like Harry Potter and Hatsune Miku were also introduced, with promotional materials suggesting themes of "Adorable" and "Sweetheart." This indicates a strategic expansion aimed at new consumer segments, enhancing their product diversity to appeal to a broader audience.

Blokees reaffirmed its core brand value—BFC Culture (Block Figure Creator)—through presentations from global players and the annual Creator Awards ceremony. Ye Shanshan, VP of Brand Marketing, underscored the philosophy of "user-driven innovation" that guides the organization. Notably, this conference marks a significant milestone in enhancing Blokees' product ecosystem, paving the way for deeper product development, strengthening of core capabilities, and pursuit of diverse innovations.

As Blokees advances into the future, it remains committed to an open and cooperative approach that benefits all stakeholders. The company seeks to collaborate closely with its global partners to drive industry progress and usher in a new chapter for the next decade. This innovative spirit exemplifies Blokees' mission and outlines its path towards a sustainable and impactful presence in the global market, as it embarks on this ambitious journey into the future.