#Securities Fraud #Primo Brands #Hagens Berman

Investors Urged to Act: Scrutiny of Primo Brands Amid Class Action Lawsuit

Hagens Berman, a national law firm known for representing shareholder rights, is making waves with a recent alert directed at investors of Primo Brands Corporation (NYSE: PRMB). The firm emphasizes the urgency, noting that the deadline to apply for lead plaintiff status in a pending class action lawsuit is imminent—January 12, 2026. This class action centers around significant allegations against Primo Brands regarding undisclosed technology failures and supply chain crises.

Overview of Allegations

The lawsuit comes on the heels of substantial losses faced by investors following the controversial merger between Primo Water and BlueTriton Brands. While the company’s management assured stakeholders that the merger was seamless and beneficial, plaintiffs allege the opposite to be true. Reports indicate a serious operational crisis emerging soon after the merger, characterized by severe failures in logistics, technology, and customer service.

Prominent among the allegations is the claim that management misrepresented the effectiveness of the merger. For example, although executives repeatedly claimed that the integration process was progressing without issues, the reality was starkly different. The lawsuit suggests that these failures were concealed, leading to considerable losses for shareholders.

The first sign of trouble surfaced on August 7, 2025, when Primo Brands reported disappointing Q2 results, citing