#Japan #Furumachi Pay #Value Design #Ichikawa Town

Furumachi Pay: Enhancing Local Donations in Ichikawa Town

Ichikawa Town, located in the central part of Hyogo Prefecture, is embracing a cashless future with the introduction of Furumachi Pay, a local donation service facilitated by Value Design, a subsidiary of Peicrowd Holdings. Starting from June 12, 2025, visitors to Ichikawa can make donations with ease, contributing to local projects while enjoying the region’s unique offerings.

The service allows donors to quickly make contributions using their smartphones via QR codes present at local establishments. Unlike traditional systems that focus solely on physical rewards, Furumachi Pay broadens the concept to include unique experiences and local culinary delights, thus fostering community engagement and revitalizing the region.

In a recent statement, a representative from Ichikawa Town expressed the town's hope: "We invite many to visit Ichikawa Town to taste our delicious local cuisine made from fresh ingredients, and to experience the beauty of our countryside. We believe that Furumachi Pay can be a great catalyst for this."

The Goals of Furumachi Pay

The primary aim of Furumachi Pay is to advocate for the attractions of local communities, facilitating a bridge between visitors and local governments. By promoting donations, the service intends to increase awareness and appreciation of Ichikawa’s natural beauty and cultural heritage, including the majestic Mt. Kasagiyama, often referred to as the 'Harima Fuji.'

When visitors utilize Furumachi Pay, they receive digital coupons as immediate rewards, allowing them to engage with local businesses such as restaurants, camping sites, and experience facilities right away. As of its launch, the service will be available at three locations, including the Refresh Park Ichikawa, with plans for expansion to include more local businesses.

Among the selected businesses:

• - Sekano Sato: Visit Site
• - Refresh Park Ichikawa: Visit Site
• - Hotta Meat Shop: Check Instagram

Ichikawa Town: A Local Gem

Ichikawa Town is shaped like a heart and is bisected by the clear waters of the Ichikawa River. The town boasts numerous attractions, including the historical Kasagiyama Temple and the culturally significant Kasagijinjya Shrine, drawing numerous hikers year-round.

Residents and local officials are optimistic that the Furumachi Pay initiative will not only encourage tourists to visit but also enhance the local economy by highlighting unique experiences only Ichikawa can offer.

As the program evolves, Value Design remains committed to amplifying the appeal of municipalities, forming a connection between visitors and local attractions. By expanding Furumachi Pay, they aim to ensure that communities can effectively market themselves and grow in this modern, digital era.

Conclusion

Furumachi Pay represents a significant step toward a more engaged and interactive tourism experience in Ichikawa Town. By making donations straightforward and rewarding, it seeks to enhance community ties and promote regional highlights, ensuring that local culture and charm continue to thrive in the hearts and minds of visitors.

For more information on Furumachi Pay, visit Furumachi Pay.