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Reins Partners with The Blue Collar Success Group

In an exciting development for skilled trades business owners, Reins has joined forces with The Blue Collar Success Group, an influential organization dedicated to business coaching within the trades sector. This strategic alliance aims to empower business owners by introducing innovative employee retention solutions through alternative equity methods.

A New Chapter for Skilled Trades

Reins, known for its pioneering role in offering unique equity solutions tailored to the needs of privately owned businesses, is set to enhance the support that The Blue Collar Success Group provides to its members. This group, operating across the United States, Canada, and Australia, specializes in coaching and developing businesses in the skilled trades, guiding entrepreneurs towards sustainable growth and operational excellence.

Chris Buttenham, co-founder of Reins, emphasized the significance of this partnership. He stated, “The Blue Collar Success Group effectively teaches business owners to thrive within their markets while living fulfilling lives. Their deep understanding of skilled trades makes them an ideal ally as we work together to turn more entrepreneurs' dreams into realities.”

Understanding the Industry Needs

The Blue Collar Success Group is committed to offering customized solutions that cater to the diverse needs of its members. From personalized coaching sessions to immersive training events, the organization focuses on equipping skilled trades business owners with valuable tools and insights for effective management and growth. Members can also access a curated selection of preferred vendors and resources that align with their business goals.

Chris Crew, president of The Blue Collar Success Group, also shared his enthusiasm for the collaboration. He remarked, “We champion tailored solutions over one-size-fits-all approaches for the contractors we serve. The Reins MARE program is a perfect example of the innovative tools we want to highlight. It offers insurance for contractors seeking to attract, motivate, and retain top talents in a competitive marketplace.”

Innovative Solutions Through MARE

The Modern Agreement for Rewards and Equity (MARE) program introduced by Reins is a groundbreaking tool designed to incentivize employee performance and longevity. Unlike traditional equity offerings, MARE provides a unique phantom stock option, granting employees ownership-like benefits without the complexities tied to actual stock ownership. This solution not only motivates employees by fostering a sense of investment in the company's success but also simplifies the legalities for business owners.

The Vision of Reins

Founded in 2023, Reins focuses on helping independent businesses thrive by retaining their key employees through innovative and legally-compliant employee benefits. The company's commitment to creating customizable solutions ensures that each plan meets the specific needs of business owners. These plans allow entrepreneurs to quickly implement a tailored incentive program, thus paving the way for greater employee engagement and retention.

As the partnership between Reins and The Blue Collar Success Group unfolds, the potential for positive impact on the skilled trades sector is immense. Business owners looking to redefine their employee retention strategies are encouraged to explore the offerings of Reins. For more information about Reins and their MARE program, visit Reins.

This collaboration marks a significant step forward in enhancing the support available for skilled trades professionals, setting the stage for empowered business ownership and sustainable growth in the industry.