VELUX Introduces Revolutionary Skylight System
VELUX, a global leader specializing in skylights and daylight solutions, has made a remarkable advancement in home design with its new
VELUX Skylight System. This innovative product represents the first of its kind, bringing together enhanced light control, improved energy efficiency, and ultimate convenience for homeowners. One standout feature of this Skylight System is its
pre-installed, remote-controlled solar-powered shade, a game changer aiming to meet the increasing demand for smarter, more sustainable daylight solutions.
Meeting the Needs of Modern Homeowners
The introduction of the Skylight System is fueled by extensive research conducted over four years, which involved gathering customer feedback and collaborating with Kantar for third-party analysis. VELUX discovered a critical insight through post-purchase surveys: while homeowners express a strong desire for shade solutions, many were unaware that VELUX offered these options. This gap in knowledge led to the creation of the Skylight System.
In the research, a staggering
78% of customers indicated that control over natural light was crucial when selecting skylights. Moreover,
91% expressed a willingness to spend extra for the improved experience that skylight shades provide. This insight was echoed in consumer focus groups that revealed combining skylights with shades into a single system significantly raised perceived value by
40%.
Enhanced Features
Stephan Moyon, president of VELUX America and VELUX Canada, explained that the Skylight System was developed with the aim of making skylights more appealing and relevant to homeowners. Incorporating room-darkening shades not only increases functionality but also enhances the comfort of any living space. Each Skylight System includes a sleek white shade that seamlessly integrates with various interior designs. Custom color options are available upon request, providing homeowners with aesthetic flexibility.
What makes this product particularly noteworthy is its
solar-powered operation, which charges using ambient light, promoting sustainability and ease of use. It also allows for optional smart home integration, enabling users to adjust the shades remotely. In addition, built-in rain sensors on venting skylights automatically close them during inclement weather, assuring homeowners of their property’s safety even when they are not present.
Despite these added benefits, VELUX ensures that the installation process remains as hassle-free as before, a crucial factor for builders and contractors. Furthermore, adding shades to a skylight system can boost the energy efficiency by reducing heat loss in winter and blocking heat gain in summer. Studies indicate that using shades with a skylight can improve the U-value by
45% and decrease the solar heat gain coefficient by
19%.
Offering a Competitive Edge
The Skylight System is priced approximately
12% higher than a traditional skylight, but VELUX plans to
increase skylight volume tenfold to offset costs. When factoring the average reroofing project at
$27,000, the price difference becomes negligible, making the Skylight System a cost-effective option compared to purchasing skylights and shades separately, with savings between
20-40%.
Moyon reinforces that this innovative system aims to create easier selling opportunities for customers, yielding potentially higher margins for installers. The product experience is crafted to be nearly neutral for professional partners, streamlining processes and alleviating functional concerns.
Commitment to Quality
Each VELUX Skylight System undergoes rigorous testing before shipping, reflecting the company’s commitment to quality control following multimillion-dollar investments in manufacturing. This includes redesigned packaging with features that secure the units during transport. The well-established
10-year warranty on skylight products and
5-year warranty for these integrated shades remain unchanged, ensuring consumer confidence in the durability and reliability of their investments.
To ease the transition for both installers and consumers, VELUX is bolstering its customer service teams in anticipation of increased inquiries regarding the Skylight System. A
QR code on each remote provides direct access to how-to videos and troubleshooting guides.
In preliminary studies involving users of the Skylight System,
95% reported using the shade at least weekly, with half doing so on a daily basis. This highlights the unmet demand that VELUX aimed to address with this innovative solution.
With the introduction of the VELUX Skylight System, homeowners can expect improved functionality, increased comfort, and a significant enhancement in the value derived from their skylight investment. The system will be available for all skylight orders from April 7, without altering typical product lead times. Explore more about these advancements at
veluxusa.com. VELUX skylights are proudly manufactured in the United States, specifically in Greenwood, South Carolina, and Wells, Maine, contributing to sustainable American jobs and the local economy.