REESE'S and OREO® Team Up for Ultimate Snack Collaboration

In a noteworthy announcement that has excited snack lovers, the REESE'S and OREO® brands have officially come together to launch two innovative products that marry their iconic flavors. This partnership was ignited by overwhelming fan demand, as consumers have expressed their desire for a blend of these beloved snacks through social media interactions, creative recipes, and countless requests. The launch features the new REESE'S OREO® Cup and the OREO® REESE'S Cookie, which promise to redefine the snacking experience.

Unveiling the New Treats

Both brands have taken to heart the calls from their devoted followers, culminating in these delicious offerings. The REESE'S OREO® Cup combines REESE'S milk chocolate and peanut butter with OREO® cookie crumbs and creamy white chocolate, making it an irresistible treat for anyone looking for a sweet snack. In contrast, the OREO® REESE'S Cookie features classic OREO® chocolate sandwich cookies filled with a rich REESE'S peanut butter creme, sprinkled with OREO cookie crumbs for an added crunch.

A Response to Fan Demand

Michelle Deignan, Vice President of the OREO® brand, emphasizes that this collaboration is a direct response to the desires of the fan base. “At OREO, we're always striving to break into the cultural conversation with unexpected and delicious partnerships for fans,” she said. This innovative collaboration is set to reflect the evolving tastes of consumers and the brand's commitment to delivering exciting snacking experiences.

Similarly, Dan Mohnshine, Vice President of U.S. Confection Marketing at The Hershey Company, stated: “When we heard the incredible demand for a REESE'S and OREO® mashup, we knew we had to make magic happen.” This project is more than just product development; it’s about creating a memorable experience that both brands' loyal fans can enjoy.

Important Launch Details

The REESE'S OREO® Cup will be available for presale on The Hershey's Store starting August 18, 2025. Fans can sign up to get early access, ensuring they won't miss out on the chance to experience this flavorful collaboration as soon as it's live. The product will be rolling out to retailers across the nation in various sizes, including King Size and Miniature Cups beginning September 2025. This new cup has also been announced as a permanent addition to the REESE'S portfolio, which means fans can look forward to enjoying it for years to come.

On the other hand, the OREO® REESE'S Cookies will also be available for presale starting on the same date. These will be accessible nationwide beginning September 2025, while supplies last, and are planned to return to store shelves as part of the OREO brand's offerings come January 2026.

Keeping Fans in the Loop

For those eager to learn more about these innovative products, they can visit the respective websites and social media platforms of the REESE'S and OREO brands. Following REESE'S on Instagram and OREO on their various social media will allow fans to stay updated with the latest news and offerings from these iconic brands.

As this collaboration draws near, it's clear that both REESE'S and OREO® are committed to listening to their fans and delivering delightful experiences that blend their most cherished flavors. With their combined expertise and passion, the upcoming treats are sure to make a significant impact in the snack market.

About The Hershey Company

The Hershey Company, regarded as a leader in the snacks industry, has a legacy spanning over 130 years, dedicated to creating moments of goodness with its diverse range of iconic brands. With a workforce of over 20,000 employees, it operates globally, delivering high-quality products across approximately 70 countries. Hershey’s commitment to responsible operations and community support remains a cornerstone of its legacy.

For those craving a unique sweet treat experience, the union of REESE'S and OREO® is not to be missed. Get ready to indulge in a frenzy of flavor that promises to satisfy the most discerning snack aficionados.