Pringles and Miller Lite Launch New Beer Cheese Burger Flavor for Summer Grilling Fun

Iconic Flavor Duo Returns: Pringles and Miller Lite

The beloved partnership between Pringles® and Miller Lite is reigniting the grilling season with an exciting new flavor—Beer Cheese Burger. This delicious new addition joins the much-loved, returning taste of Beer-Braised Steak. Available starting in June, these limited-edition crisps promise to be the perfect snack for summer barbecues and cookouts.

A Crackling Comeback

As the weather warms and the days get longer, summer becomes synonymous with outdoor gatherings, and what better way to enhance those cookouts than with the unique flavor of Pringles® x Miller Lite snacks? Mauricio Jenkins, the U.S. Marketing Lead for Pringles, shares his excitement, stating, "The response to our first collaboration with Miller Lite was incredible, and we knew had to bring it back for another summer."

Pringles®, known for its crunchy and stackable crisps, has teamed up with America’s classic beer, Miller Lite, to create two extraordinary flavors that encapsulate the essence of summer. Jenkins emphasizes that these snacks are designed for fans seeking unexpected flavors, providing a fresh and tantalizing experience with every bite.

Flavor Profiles that Wow

1. New: Pringles® x Miller Lite Beer Cheese Burger
This exciting flavor melds the sharp, tangy notes of beer cheese with the hearty taste of a succulent burger, all balanced with a refreshing finish reminiscent of Miller Lite’s Original Light Beer. It’s an experience that brings the grilling atmosphere to any snacking occasion.

2. Returning: Pringles® x Miller Lite Beer-Braised Steak
Returning from last year’s lineup, this flavor delivers the robust taste of char-grilled steak sprinkled with savory umami and a hint of mild black pepper. It’s perfectly complemented by the hop-forward, malted character of Miller Lite, creating a satisfying crunch that pairs excellently with a cold beer.

Available for Your Summer Enjoyment

Fans can find the new Beer Cheese Burger crisps alongside the Beer-Braised Steak flavor at participating retailers beginning in June. However, these snacks are available only while supplies last, so be sure to act fast! If you're looking to find these exciting flavors in a store near you, visit Pringles.com or follow @Pringles and @MillerLite on social media for the latest updates and information.

Courtney Benedict, VP of Marketing at Miller Family of Brands, expresses her enthusiasm by saying, "Bringing together summertime favorites in one snack with Pringles this year is something truly special. The combination of our refreshing Miller Lite beer flavor with these snackable crisps creates a unique BBQ experience."

About the Brands

Both Pringles and Miller Lite are part of larger, respected companies dedicated to quality and innovation. Mars, Incorporated, which makes Pringles, is a family-owned business boasting a diverse portfolio that includes pet care, delicious snacks, and food products loved by millions. Their commitment to quality aligns with Miller Lite, produced by Molson Coors Beverage Company, known for its quality brews since the early 1800s, celebrating life’s moments with beloved beers.

Conclusion

The Pringles® and Miller Lite collaboration is set to make this summer memorable with its bold, flavorful offerings. Whether you’re grilling with friends or enjoying a relaxing day in the sun, these crisps promise to elevate your summer snacking game. Don't miss out—these limited-edition flavors will be here for a good time, but not a long time! Enjoy the taste of summer today!