#Japan #Tokyo #Ltd. #Namakemono #Denka Co. #Multilingual Videos

Introduction

In a groundbreaking move, Denka Co., Ltd., based in Arakawa, Tokyo, has launched 'Namakemono', an innovative service that utilizes AI to create multilingual short videos in just two minutes. This service is specifically designed for retailers in sectors grappling with labor shortages and multilingual communication challenges, including drugstores and eateries.

Meeting the Needs of Modern Retail

The current landscape of inbound tourism in Japan presents a significant opportunity for businesses to connect with international visitors. Despite the increasing influx of tourists, many establishments face hurdles in effectively conveying the essence of their products and local culture due to a lack of specialized skills in video editing, translation hassles, and overwhelming daily operations. Additionally, outsourcing video production can often prove prohibitively expensive.

The Solution Offered by 'Namakemono'

To tackle these issues, 'Namakemono' has emerged as a video transformation platform powered by AI. Here’s how it works:
1. Easy Video Creation: Users simply upload product photos or short clips through a chat interface. The AI analyzes the content and suggests optimal subtitles and narration scripts. Even vague requests such as “make it sound more cheerful” can be understood and executed without requiring expert knowledge.

2. Localized Translation: Instead of providing mere literal translations, 'Namakemono' comprehends cultural contexts and sentiments, delivering translations that resonate with local consumers. For instance, it captures the subtle nuances of Japanese cosmetics like “moisturizing” or food descriptions such as “chewy texture” in a way that appeals to the target market.

3. Efficient Social Media Management: The platform can automatically generate suitable captions and hashtags for the completed video, allowing users to post with one click and even facilitating post-campaign analyses. This drastically changes the way businesses approach content creation and dissemination, streamlining the entire process from production to promotion.

Practical Applications in Retail

Businesses can leverage 'Namakemono' for various promotional needs:

• - Introducing Popular Products: By sending just a few images, AI can quickly generate a multilingual promotional video explaining the benefits and uses of the product. Such videos can be displayed on in-store digital signage or shared on social media to boost sales.
• - Store Navigation: Easily create videos that guide customers through store layouts or directions to help enhance their shopping experience.
• - Sale Announcements: Quickly turn limited-time sale or campaign information into engaging videos for rapid dissemination, driving more foot traffic to stores.

Vision for the Future

Denka Co., Ltd. aims to develop 'Namakemono' into a product that evolves continually alongside its users. One of the long-term goals is to support companies in customizing the service for their unique needs and ultimately fostering an internal video production capability. The company's mission is to ensure that Japan's best shops and products can reach a global audience.

Conclusion

With features that include automated voice narration and subtitles, 'Namakemono' stands at the forefront of a new era in multilingual video marketing for retail. Companies can now tap into this agile and efficient solution to present their offerings to the growing demographic of inbound tourists in Japan.

Company Overview

Denka Co., Ltd. focuses on project planning, service design, system development, and technical support. Its headquarters are located at 5-10-9-203 Nishi Nippori, Arakawa, Tokyo.

Contact Details

For inquiries related to 'Namakemono', reach out to [email protected] or connect via Instagram for a quicker response: Namakemono Instagram. Additional information can be found at Namakemono Website.