LIFULL HOME'S Wins Again
2026-01-22 01:48:11

LIFULL HOME'S Achieves Five Consecutive Years as Top in Property Valuation Service Rankings

LIFULL HOME'S Dominates Property Valuation Rankings for Five Consecutive Years



In an impressive achievement, LIFULL HOME'S, operated by LIFULL Corporation based in Chiyoda, Tokyo, has been awarded the top ranking in the contact appraisal rate category of the '2025 Comprehensive Appraisal Site Rankings' released by Mikata Inc. This marks the fifth consecutive year that LIFULL HOME'S has secured the No.1 position since the inception of the rankings in 2021.

Background of the Award


LIFULL HOME'S employs strategic approaches designed to connect effectively with users who are highly motivated to sell their properties. By utilizing optimized search keywords and enhancing its advertising creative, LIFULL HOME'S successfully reaches out to individuals likely to seek property valuation. The comprehensive information available on various real estate companies allows users to choose a firm that precisely matches their needs.

The process of 'visiting appraisal', where a representative from a real estate company visits the property to perform an evaluation, is critical when users indicate a high likelihood of selling their property. A high contact appraisal rate indicates that the platform is effectively directing sellers with serious intentions to real estate companies, thus enhancing users' opportunities to find agents they trust to handle their property.

For the year 2025, LIFULL HOME'S ranked first in both the first and second halves of the year for contact appraisal rates and post-connection appraisal rates, maintaining an impressive standard throughout the year. The service's ability to accurately match high-confidence users with real estate companies continues to benefit both parties effectively.

Mikata praised LIFULL HOME'S performance, stating, "Even with an increase of 4,577 appraisal cases from the previous year, maintaining these figures is remarkable. The unique appraisal request options, which allow users to choose between anonymous and real name evaluations, likely contribute to the high-quality responses received."

About the Rankings


The '2025 Comprehensive Appraisal Site Rankings' is a report published by Mikata Inc., which specializes in sales outsourcing for real estate companies. The rankings are based on 40,905 inquiries handled throughout the year, adjusted for actions not suitable for appraisal, like prank calls or duplicates.

  • - Data Collection Period: January 6, 2025, to December 26, 2025, excluding the year-end/New Year holidays.
  • - Total Appraisal Count: 40,905 inquiries processed by Mikata throughout the year.

Details can be found on the results announcement page: 2025 Comprehensive Appraisal Rankings

About Mikata Inc.


Mikata Inc., founded in December 2018, focuses on providing operational support for real estate companies by running an information media platform and offering sales support services. Their flagship media, 'Mikata for Real Estate Companies', has grown to attract over 100,000 monthly users since its launch. They also manage a service portal that provides resource materials and supports new inquiries from appraisal platforms.

  • - Founder: Ryusuke Arakawa, CEO
  • - Location: 5F DNK Building, 2-15-2 Uchikanda, Chiyoda, Tokyo, 101-0047

LIFULL HOME'S Property Valuation Service


LIFULL HOME'S provides users with two options for their property valuation requests: anonymous and real-name appraisals. The real-name service allows individuals to select real estate companies based on rich information about each firm, including key characteristics and advisory notes. This process builds a trustworthy relationship, equipping users to select agents who can handle their property sales confidently.

For those considering selling a condominium, LIFULL offers a specialized valuation service for condominiums and a media platform that simplifies real estate selling information called 'Understanding Real Estate Sales Made Easy'.

About LIFULL


LIFULL is committed to addressing social challenges through its business, aiming to ensure that every individual's life is filled with joy and security. Its various services, including LIFULL HOME'S, are part of a larger initiative to solve both personal and societal issues, encompassing a wide range of services from real estate to senior living solutions.

For more information, visit: LIFULL HOME'S


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