#Chicago #natural colors #Lycored #Carotenoids

Lycored's Journey of Discovery and Innovation

Lycored, a prominent name in the nutrition and food industries, is celebrating a remarkable 30 years of achievements in creating color solutions derived from natural sources. Founded in 1995, the company has dedicated itself to providing natural carotenoids for food, beverages, and dietary supplements. Their innovative approach has allowed them to meet consumer demands for healthier products in an ever-evolving regulatory landscape regarding synthetic colors.

At the IFT FIRST Annual Event and Expo in Chicago, Lycored proudly showcased an impressive expanded portfolio of three new natural color emulsions aimed at enhancing the vibrancy and appeal of various food and beverage products. This new launch emphasizes Lycored's commitment to offering high-performance and stable solutions that meet the needs of manufacturers striving for clean-label ingredients.

Expanding the Palette: New Offerings

The newly introduced colors include StellarYellow A, StellarYellow C Clear, and OrangeOvation C Clear, which have been crafted for exceptional longevity and reliable performance across a wide array of applications. These colors are particularly well-suited for use in drinks, sauces, gummy candies, supplements, and fruit preparations. Notably, they act as fantastic natural substitutes for Yellow 5 and Yellow 6, which are common synthetic colorants.

• - StellarYellow A shines in juice drinks and concentrates, delivering a vibrant hue that captures consumer attention.
• - StellarYellow C Clear adds a bright boost to clear beverages and gummies, ensuring visual appeal without compromising flavor.
• - OrangeOvation C Clear guarantees long shelf life and crystal clear performance in various applications such as drinks and confectionery.

These latest solutions build on Lycored's long-standing portfolio of red color solutions based on Lycopene, which serves as an ideal alternative to Red 3 and Red 40, prioritizing natural ingredients that resonate with current market trends.

30 Years of Beautiful Discoveries

The celebration of Lycored's 30th anniversary is not just about the past; it encapsulates the future of natural coloring in food products. Megan Dunn, Senior Manager of Global Marketing at Lycored, remarked, “Over the last 30 years, Lycored has grown into a trusted global leader in nature-based colors. Our portfolio meets the rising demand for high-quality clean-label ingredients that offer better performance and stability compared to synthetic alternatives. Now, it’s truly Lycored's Time to Shine.