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Yahoo! Shopping's LOHACO Announces Government Rice Restock

In a positive development for sushi lovers and rice enthusiasts, Yahoo! Shopping's segment, LOHACO by ASKUL, will begin pre-sales for approximately 1,100 tons of government stockpiled rice starting from June 30, 2025. This initiative is part of a broader effort to stabilize rice prices for consumers amidst the market's recent volatility.

The initial response to the government rice sales has been robust, evidenced on May 29, when the reservation for 50 tons sold out within just 24 minutes. Subsequent offerings of additional rice have been made via pre-orders and lotteries, leading to shipments distributed nationwide. As of June 23, 2025, cumulative sales have reached around 900 tons, demonstrating a significant demand from consumers keen to secure this staple food as prices continue to rise.

Starting June 30, consumers can look forward to purchasing the first batch of the restocked rice:

• - First Batch Details:

- Start Date: June 30, 2025 (morning)
- Proposed Quantity: 52,260 bags (each containing 10 kg, or two 5 kg bags), totaling approximately 523 tons
- Price: 4,320 yen (including tax)
- Expected Shipping Date: From July 4 to July 11, 2025

Additionally, a second batch is slated for availability on July 8, 2025, which will include:

• - Second Batch Details:

- Start Date: July 8, 2025 (morning)
- Proposed Quantity: 57,205 bags (each 10 kg), totaling about 572 tons
- Price: 4,320 yen (including tax)
- Expected Shipping Date: From July 14 to July 18, 2025

It is important to note that this sale operates on a reservation basis and will be conducted until stock runs out, highlighting the continuing appeal and necessity of government rice supplies among consumers.

Yahoo! Shopping aims to be a fulfilling platform for its customers, encapsulating its vision to fill Japan with satisfaction. By efficiently utilizing government stockpiled rice, it is not only addressing the pressing issue of rising rice prices but also ensuring that consumers can purchase rice at steady prices. This initiative exemplifies a proactive approach to consumer needs while supporting food security in Japan.

As consumers prepare, LOHACO reinforces its commitment to deliver high-quality, stable food supply right to homes across the nation. Keep an eye out for the upcoming sales dates, as they are expected to generate significant interest among the public, reflecting the essential role that rice plays in the diets of many Japanese citizens. The company's dedication to reducing the impact of rising costs on households creates an encouraging narrative in both economic and food sustainability discussions. Be ready to secure your share of this limited stock and enjoy the peace of mind that comes with knowing where your staple food is sourced from!