#United States #New York #Non-Alcoholic Wine #St. Buena Vida #Chardonnay

St. Buena Vida's Exciting New Journey in Non-Alcoholic Wine

St. Buena Vida, a pioneering non-alcoholic wine brand based in New York, has made its double debut this May with the launch of a unique dry sparkling Chardonnay. The wine is a testament to cutting-edge techniques and reflects a significant advancement in the rapidly growing non-alcoholic sector.

A Sparkling Chardonnay to Celebrate

The Chardonnay is sourced entirely from organic vineyards in Spain, emphasizing quality and sustainability. After the grapes are harvested, the wine undergoes a meticulous finishing process in Germany that employs Solos technology, which captures and preserves the wine's natural aromas. This innovative method sets St. Buena Vida apart as the first American brand to utilize Solos in their winemaking process, a step that highlights their commitment to authenticity and taste.

Unlike many other alcohol-removed wines which often lose their complex flavors during the dealcoholization process, the use of Solos ensures that the rich character of the wine remains intact. The result is a sparkling wine that promises a full-bodied experience without the alcohol content.

St. Buena Vida’s Chardonnay opens with an enticing bouquet, filled with notes of ripe pear, zesty citrus, and delicate white flowers. On the palate, a refreshing burst of crisp pear and lemon zest follows, complemented by light mineral undertones. The finish remains clean and effervescent, making it a delightful choice for casual sipping or more refined occasions.

The Vision Behind St. Buena Vida

Founded by entrepreneur Lawrence Bremer, St. Buena Vida aims to redefine the non-alcoholic wine category by infusing craft and care into every bottle. Bremer believes there is a growing market for high-quality non-alcoholic beverages as today’s consumers seek options that match their lifestyles. Data from NIQ suggests that non-alcoholic wine has seen a remarkable year-over-year growth of 27.2% as of January 2025, underscoring the rising popularity of this beverage segment.

"Modern drinkers are looking for quality non-alcoholic options they can enjoy without compromising on taste or experience," commented Bremer. He is committed to creating premium wines that embody transparency and elevate everyday moments. The brand encapsulates the essence of Mediterranean living—a lifestyle that appreciates slowing down and cherishing beautiful details in life.

Launch Success

Having successfully soft-launched in January 2025 at Spirited Away, a specialty retailer geared towards non-alcoholic selections, St. Buena Vida has already garnered significant interest and sales. Founder Douglas Watters noted, "St. Buena Vida achieved the strongest sales performance we've seen so far, which is extraordinary considering they only offer one product at the moment."

The crisp, balanced nature of the wine has made it highly sought after in retail locations and at eateries across the United States. St. Buena Vida has partnered with Hatch Celler, a boutique consultancy known for propelling premium beverage brands, to support their growth strategy focused on U.S. markets. Presently, the Chardonnay is available in 25 retailers and can be purchased online through their website.

About St. Buena Vida

St. Buena Vida is envisioned as more than just a non-alcoholic wine brand; it aims to cultivate a lifestyle. Its offerings reflect an appreciation for quality and rich flavors, ideal for the discerning modern drinker. With a commitment to elevating living through premium non-alcoholic selections, the brand is carving a niche that celebrates mindful consumption and conscious living.

Pricing and Availability

The suggested retail price for St. Buena Vida's sparkling Chardonnay is $32, with availability through various retailers and online at stbuenavida.com.

To keep up with their latest news and developments, follow St. Buena Vida on Instagram @stbuenavida and join in the celebration of a vibrant, alcohol-free lifestyle.