Subway Revives the Sub Club: Free Footlongs Await Loyal Customers

Subway has made a delicious comeback by reintroducing its popular loyalty program, the Sub Club, after an absence of 20 years. This revamped program is designed to give customers more value than ever, especially during the holiday season, and aims to establish a sweet nostalgia combined with modern rewards.

Beginning today, Subway enthusiasts can enjoy the benefits of the new Sub Club, which makes it easier than ever to earn free footlongs. According to Subway, every fourth footlong ordered is free, which means that once guests purchase three footlongs or six 6-inch subs, the fourth one is theirs to relish at no extra cost.

However, the rewards don’t stop there! Loyalty members will earn points on every transaction, and those points can be converted into Subway Cash, giving guests even more opportunities to save on future orders. In addition to these enticing rewards, Sub Club members will also receive exclusive offers and promotions while enjoying additional perks like free birthday cookies. These sweet bonuses ensure that some beloved traditions remain unchanged.

Dave Skena, Chief Marketing Officer of Subway, expressed excitement about the program’s revival, stating, “Subway's original Sub Club card set the standard for restaurant loyalty programs, and we're committed to ensuring our current program continues to deliver meaningful rewards and experiences for our guests.” He emphasizes that the goal of this updated loyalty program is to reduce the number of visits needed to earn significant rewards.

A Chance to Win Big

With the festivities drawing near, Subway is also giving customers the chance to win a whopping $10,000 this holiday season or even an authentic Subway baking oven. Yes, you heard it right! To become a part of this exciting opportunity, participants can sign up for Sub Club, redeem their first free footlong by December 10, and visit SubClubBreadwinner.com to enter the sweepstakes.

Four fortunate winners of the sweepstakes will get to choose between the cash prize or the bakery oven, a staple in Subway kitchens. Just think about the aroma of freshly baked bread wafting through your home! This promotion adds an irresistible allure to the loyalty program that will surely appeal to many subway fans.

How to Join Sub Club

Joining the revived Sub Club is seamless. Interested customers can either download the Subway app, visit the Subway website, or their nearest Subway store to enroll. Notably, all existing MVP Rewards members will be automatically transitioned to the new Sub Club as of December 1.

To qualify for Sub Club rewards, guests should note some conditions: catering orders and third-party deliveries do not contribute to the rewards system. Subway has placed emphasis on ensuring a smooth experience for customers while keeping the rewards enticing.

With nearly 37,000 Subway restaurants worldwide, each dedicated to delivering high-quality food and outstanding service, the return of the Sub Club promises to enhance guest experiences even further. This revitalization not only commemorates the program's legacy but also serves to strengthen the bond between Subway and its loyal customers, who are looking for great deals and memorable experiences.

Conclusion

As the holiday season approaches, Subway's Sub Club is a delightful way to engage with customers and offer increased value. Whether you're after free footlongs, exclusive offers, or the chance to win big, the revamped Sub Club sets the stage for an enjoyable and rewarding dining experience. So get ready to relish the rewards and make the most out of your Subway visits this festive season!