#United States #Cartersville #Anheuser-Busch #Michelob ULTRA

Anheuser-Busch Expands Brewery Investment: Driving Local Growth in Cartersville, GA

Anheuser-Busch, an iconic name in American brewing, is continuing its substantial investment in local breweries, with a recent announcement of a $9.2 million upgrade to its facility in Cartersville, Georgia. This enhancement is aimed at meeting the growing demand for Michelob ULTRA, which is currently the fastest-growing beer in the U.S. market.

The Cartersville brewery, operational since 1993, is a crucial part of Anheuser-Busch’s national production network, where it produces 48 distinct beer varieties. The latest investment is strategically aligned with Anheuser-Busch’s broader initiative known as Brewing Futures, which focuses on sustaining and creating jobs in U.S. manufacturing. Since 2020, the company has already injected more than $230 million into the Cartersville site alone, marking a commitment to not only enhance production capabilities but also drive economic health in the local community.

Brendan Whitworth, CEO of Anheuser-Busch, emphasized the importance of this investment, stating, “Our latest investment allows us to produce more of our iconic brands like Michelob ULTRA. Persistently investing in our people and breweries not only boosts local economies but also enriches the communities where we operate.” This approach ensures that Anheuser-Busch remains a significant contributor to economic growth in Georgia and exhibits its leadership within the brewing sector.

Georgia State Representative Matthew Gambill also vocalized support for Anheuser-Busch's commitment to the Cartersville area, acknowledging the investment as a vital step toward nurturing local job development and ensuring that the brewery remains a forefront of innovation in the industry.

Expanding Production to Meet Demand

With Michelob ULTRA being recognized as the top-selling beer in the Southeastern region of the U.S. (Circana data as of August 2025), the demand for this brand only continues to escalate. By upgrading brewing equipment, Anheuser-Busch intends to enhance the brewery’s capacity to supply both local and national markets, thus reinforcing its role as a leader in brewing innovation and quality.

The momentum behind Michelob ULTRA’s growth reflects a broader trend towards health-conscious beverage choices, and Anheuser-Busch aims to ensure that consumers continue to receive high-quality options. Michelob ULTRA’s image as a low-calorie, light beer fits the bill for many who strive for an active, balanced lifestyle — a core demographic for the brand.

In addition to enhancing its production facilities, Anheuser-Busch emphasizes a commitment to sustainability and community support through strategic investments. The brewery's output not only serves the surrounding neighborhoods but also extends across 32 states, signifying its vital role in the broader supply chain of beverages.

Community and Future Initiatives

Anheuser-Busch’s Brewing Futures initiatives rest upon three foundational pillars: nurturing manufacturing jobs, enhancing training in technical skills, and bolstering career opportunities for veterans. This holistic approach to investment underscores their commitment to the workforce and industry at large.

Having been part of the American brewmaking landscape for over 165 years, Anheuser-Busch aims to continuously provide quality products while also being a responsible corporate citizen. They have pledged to purchase over $7 billion in goods and services from U.S. suppliers, showcasing a steadfast dedication to bolstering the local economy. As the brand moves forward with its initiatives, it remains clear that Anheuser-Busch is not just about producing great beer; it's about investing in the communities that make its success possible.

In conclusion, as Anheuser-Busch looks to the future, the planned upgrades for the Cartersville brewery and the strategic focus on developing the local economy exemplify its commitment to enhancing both its product offerings and the livelihoods of the many people who rely on the company. For those who cherish a profitable and prosperous relationship between local business growth and quality beer production, Anheuser-Busch’s actions serve as a promising beacon of potential.

For more information on this investment and ongoing projects, visit Anheuser-Busch's official site.