AITO Sets the Stage for Global Growth with Product Excellence and Market Recognition

AITO's Strategic Vision for Global Growth

In a bold move at the Paris Motor Show 2026, AITO, the leading intelligent luxury mobility brand under the SERES Group, unveiled cutting-edge technologies that exemplify its philosophy: "Intelligence Redefines Luxury." With a strong focus on innovation and customer experience, AITO is not just shifting into high gear but also setting the stage for a significant expansion into the European market by Fall 2027.

Merging Traditional and Technological Luxury

AITO's philosophy bridges the gap between traditional luxury and technological innovation, resulting in what they call the new luxury. This approach is grounded in exceptional performance, cultivated comfort, and expert craftsmanship while integrating intelligent technologies across safety, cabin experience, steering, and services.

The brand's commitment to product excellence is underscored by the SERES MF platform, a technological backbone that integrates various propulsion systems, intelligent safety measures, dynamic chassis control, and smart cabin integration, all housed within a single architecture. AITO offers flexibility with configurations for Battery Electric Vehicles (BEV), Range Extended Electric Vehicles (REEV), and Plug-in Hybrid Electric Vehicles (PHEV).

This comprehensive platform not only enhances driving experiences but also prioritizes safety, exemplifying AITO's dedication to making every journey as seamless as possible.

SERES Super Factory: Pioneering Smart Manufacturing

AITO's ambitions extend into smart manufacturing with the SERES Super Factory. This facility harnesses an industrial brain that ensures fluid data connectivity throughout the entire supply chain while integrating information, logistics, and technological flows.

With over 300 partners in the supply chain, the factory combines nine primary manufacturing processes utilizing more than 3,000 robotic units and achieving 100% automation of key processes. An impressive 10,000-ton casting technology enhances structural integrity and safety, while AI-powered automated quality control ensures each vehicle meets high standards. Each car also comes with a digital record for traceability, solidifying AITO's commitment to reliability and trustworthiness in the automotive sector.

Global Partnerships Fueling Recognition

AITO's growth strategy is bolstered by partnerships with leading suppliers across the globe, focusing on critical vehicle components, including batteries, thermal management systems, high-performance tires, and safety systems. This collaboration underscores AITO's ability to integrate global expertise into their manufacturing process, ensuring the highest standards of performance and quality.

The brand has also set forth a localized service system aimed at enhancing customer engagement through intelligent diagnostics and localized parts supplies. This integrated ecosystem is pivotal in supporting AITO's product offerings and sustaining long-term growth.

Good news spreads quickly. By April 2026, AITO had positioned itself within the top ten global luxury automobile brands as determined by Brand Finance's valuation. Among Chinese luxury brands, AITO stands at the forefront, demonstrating considerable market strength and consumer loyalty.

Additionally, AITO's Model 9 topped the charts in the China New Energy Vehicle Initial Quality Study, further solidifying its reputation for excellence. Customer satisfaction metrics also showed AITO leading in the Net Promoter Score (NPS) among luxury new energy brands, highlighting the growing confidence consumers have in its vehicles.

AITO's Commitment to Product Innovation

Having resonated with over 1.2 million customers, AITO's vehicles have collectively traveled over 40 billion kilometers, 71% powered by electricity. Data shows that 40% of kilometers driven in one month utilized driver assistance features, indicating a rising trust in automated capabilities.

AITO approaches every stage of product development and manufacturing with the mindset encapsulated in its motto: "Intelligence Redefines Luxury." This philosophy governs their engineering, smart manufacturing processes, and rigorous testing protocols, striving to uphold performance, quality, and reliability.

In conclusion, AITO is not just a brand; it represents a visionary journey towards redefining luxury in the electric vehicle sector. With a remarkable history of sales and an unwavering commitment to innovation, AITO is well-prepared for its exciting next chapter in the European market.