SixSpeed Selected as Creative Agency of Record for Batteries Plus, Driving Innovative Marketing Strategies

SixSpeed Takes Charge as Creative Agency of Record for Batteries Plus

In a significant development for the marketing world, SixSpeed, a cutting-edge marketing agency known for shaking up industries, has been appointed as the agency of record for Batteries Plus. This partnership marks a pivotal moment as Batteries Plus looks to enhance its brand identity and expand its market reach.

About Batteries Plus

Batteries Plus has been a leader in power solutions for over thirty years, recognized as the largest and fastest-growing franchise specializing in batteries, light bulbs, key fob solutions, and phone repairs. Its impressive standing in the franchise landscape was recently underscored by a ranking among the top 500 franchises in Entrepreneur's Franchise 500® list, illustrating its national recognition and success.

The Strategic Partnership

With this collaboration, SixSpeed aims to develop a comprehensive brand campaign and refine the market positioning of Batteries Plus. The focus will be on cultivating a forward-thinking marketing strategy that aligns with the long-term goals of both the corporation and its franchisees. Kevin Reilly, CEO of SixSpeed, expressed excitement over the opportunity, stating, "We are thrilled to partner with a brand that is committed to innovation and meeting its customers' evolving needs. This is going to be an exciting journey together."

This partnership isn't coming out of the blue. Earlier this year, SixSpeed successfully executed a partnership for Batteries Plus with the U.S. Department of Energy and the Green Bay Packers to promote battery recycling. This initiative aimed to bring sustainability efforts to the forefront, making battery recycling a mainstream practice.

Innovating Through Collaboration

Joe Malmuth, Chief Digital Officer of Batteries Plus, highlighted the significance of this collaboration by stating, "With our customers increasingly engaged in the digital realm, SixSpeed's expertise is a perfect fit as we strategize to enhance our customer interactions. Their reputation for exploring uncharted territories in branding is precisely what we need to drive our growth in the battery and lighting sectors."

The upcoming strategic marketing plan will emphasize heightening awareness of Batteries Plus's unique offerings in the mail and lighting domain, focusing on their extensive scale, expertise, and customer service. Additionally, Jon Sica, Chief Operating Officer of Batteries Plus, confidently mentioned, "SixSpeed exceeded our expectations during the launch of our recycling initiative at Lambeau Field. Their flawless execution on short notice made them the natural choice to lead our brand into the future."

Looking Ahead

As they embark on this exciting venture, SixSpeed and Batteries Plus are set to initiate dynamic marketing activities that will reshape how the brand is perceived nationwide. With a shared commitment to innovative solutions, the partnership aims to create meaningful experiences for customers and solidify Batteries Plus's presence as a formidable player in its industry.

For businesses interested in learning more about SixSpeed's capabilities and potential collaboration opportunities, further information can be found on their website at www.sixspeed.com. The agency is also reachable through email at info@sixspeed.com or by phone at (952) 767-3464.

In conclusion, the partnership between SixSpeed and Batteries Plus stands as a testament to the power of innovation and strategic thinking in marketing. This collaboration is poised to not only enhance the visibility and brand equity of Batteries Plus but also to pave the way for new marketing paradigms within the industry.