#Japan #Chiyoda #choito® #recycled paper #ecological products

Discover choito®: Sustainable Fabric Products from Recycled Paper

In a world increasingly focused on sustainability, Japan's Nippon Paper Trading Co., a subsidiary of Nippon Paper Group, has launched a new line of fabric products called choito®. This innovative collection utilizes yarn made from recycled paper, marking a significant step forward in eco-friendly product design. Available through the revamped online shop, kamitsu.shop, choito® aims to promote the use of recycled materials while providing consumers with stylish and functional fabric items.

The Evolution of Paper Products

Nippon Paper Trading Co. has a long history of distributing various paper-related materials. To enhance its operations and cater to the growing demand for online shopping, the company launched its official online shop in December 2022. The recent introduction of choito® signifies its commitment to expanding the use of recycled materials in everyday products.

As part of this effort, the company has embraced paper yarn technology, which allows for the transformation of recycled paper into high-quality, value-added fabric items. These products, including towels and tote bags, showcase the potential of paper as a versatile material in textile production.

Advanced Recycling Technologies

In October 2022, Nippon Paper Group's Fujikawaguchiko Plant initiated a new recycling facility dedicated specifically to food and drink containers. This facility produces high-quality, bright white recycled pulp, which is crucial for upcycling paper into fabric. With this advanced recycling technology, not only can the pulp be reused for traditional paper products like cardboard and toilet paper, but it can also be transformed into fabric through a unique process.

The choito® Collection

The choito® line includes a variety of appealing items designed for everyday use. From paper yarn and cotton handkerchief towels to lunch tote bags and drawstring pouches, each product blends functionality with modern design aesthetics. With increasing consumer awareness around sustainability, products like choito® offer both eco-conscious choices and style.


Image of choito® upcycled products showcasing the unique blend of paper yarn and cotton.

Future Endeavors and Collaborations

Nippon Paper Trading Co. is already collaborating with multiple businesses to develop further upcycling products. Detailed project outlines and product examples will be introduced gradually through a dedicated webpage, which can be accessed at Nippon Paper Trading's Recycling Site.

Moreover, as part of its ongoing commitment to recycling, the company plans to launch an online shop for used paper cup collection kits starting March 2025. This initiative makes it more accessible for businesses to participate in the paper container upcycling project, ultimately aiming for a reduction in waste and optimized use of paper resources.

Conclusion

Through the roll-out of choito® and various recycling initiatives, Nippon Paper Trading Co. is paving the way for a more sustainable future. By integrating recycled materials into everyday products, the company not only addresses waste reduction but also appeals to a growing demographic of eco-conscious consumers. The renewed online shop, kamitsu.shop, represents a significant milestone in the journey toward a more sustainable lifestyle, offering customers an opportunity to make responsible choices with their purchases.

For inquiries, please contact: Nippon Paper Trading Co., Management Department at 03-6665-7021.

Explore the new range of choito® products today and be a part of the sustainable revolution!