#USA #Erie #National Honey Board #Honey Saves Hives #Carolina Gelen

Celebrating Honey's Culinary Impact

This September marks the return of the National Honey Board's Honey Saves Hives campaign, entering its sixth year. This initiative emphasizes the vital role of honey and honey bees in our culinary experiences, while also highlighting the need for their protection. As honey bees face numerous challenges, it is crucial now more than ever to support these pollinators, who play a fundamental role in our food systems.

A Community United for Bees

Throughout the month, the campaign will gather chefs, food creators, and brands committed to championing honey's culinary uses. Notable partners, including content creators like Hilary Kearney of Girl Next Door Honey and cookbook author Carolina Gelen, will inspire and educate consumers about the importance of incorporating honey into their meals.

Margaret Lombard, the CEO of the National Honey Board, says, "When you purchase honey, you are directly supporting a beekeeper and the honey bees in their care." This sentiment underscores the connection between honey consumption, beekeepers, and the bees that make it all possible.

Immersive Culinary Experiences

This year's campaign is designed to engage the public through dynamic culinary experiences and educational platforms. Expect lots of exciting activities, including in-store activations and online storytelling. For instance, consumers can look forward to immersive experiences at local grocery stores where videos and demonstrations will showcase honey’s versatile and delightful flavor.

Learning from Beekeepers

One of the highlights of the campaign is its commitment to educating the public about the life of beekeepers. Hilary Kearney will share insights into her daily routines and the significance of honey bees in our ecosystem. "My profession as a beekeeper allows me a unique perspective on honey production and its vital role in our food supply," says Kearney.

To further this educational aspect, the National Honey Board has introduced the Celebrating Beekeeping video series, which transports viewers worldwide to showcase the dedication and craft behind honey production. These stories help to depict the human element behind this essential industry

Inspiring Home Cooks

Honey Saves Hives extends its impact to home kitchens as well. Planning to visualize honey’s importance in cooking, the campaign will be present at Subway and Walmart, where shoppers will encounter screens showing the relationship between honey bees and the food industry, alongside cooking demonstrations the weekends of September 5th and 19th.

Cookbook author Carolina Gelen is also contributing her expertise by providing recipes that highlight honey's multifaceted use in both sweet and savory dishes. "Honey has the power to elevate any recipe," notes Gelen, encouraging consumers to explore this natural sweetener in their everyday cooking.

Dining Out for a Cause

Supporting honey bees doesn't need to stop at home. Beginning September 20, the National Honey Board is collaborating with Time Out Market New York for a one-weekend honey takeover event. Top chefs will curate an exclusive menu featuring honey-infused dishes to celebrate its significance while educating diners on the pivotal role of pollinators.

Just as the campaign inspires at-home cooks, it encourages patrons to engage with eateries that use honey creatively. Various local restaurants, bakeries, distilleries, and breweries across the nation will be offering honey-infused options throughout National Honey Month.

Conclusion: Sweeten Your Life While Saving Bees

For more information on how to support honey bees year-round, visit honeysaveshives.com. As the National Honey Board strives to raise awareness about the crucial relationship between honey and pollinator health, let's take part in this delicious effort to sweeten our lives while safeguarding our vital ecosystem.

The presence of honey in our meals does not only benefit our palates but also serves to create a healthier environment by supporting local beekeepers and their hardworking bees. Join the movement;