#Japan #Tokyo #40th Anniversary #MIYABI #Danish Bread

Celebrating 40 Years of MIYABI: A Journey of Taste and Tradition

In 1985, MIYABI was born in the picturesque district of Gion in Kyoto, crafted by expert bakers with a vision of creating a luxurious Danish bread. This year, we proudly celebrate 40 years of MIYABI, a product that has won the hearts of many, including the Imperial family, thanks to its exquisite aroma, delightful sweetness, and its remarkable texture that combines crispness on the outside with a soft, fluffy interior. This commitment to quality and tradition has remained unchanged since its inception.

To commemorate this significant milestone, we are excited to announce a special campaign starting on August 1, 2025, across select locations. If you purchase two loaves of MIYABI’s delicious Danish bread, you will receive an exclusive tote bag—limited to the first 100 customers at each participating store.

The Signature MIYABI Experience

What sets MIYABI apart? The secret lies in our meticulous recipe and baking process, which integrates carefully selected ingredients in perfect harmony. Each loaf is produced with great care, undergoing a ten to eleven-hour baking process, compared to the typical four to five hours for regular bread. This dedication, although it limits our production capacity, ensures a product that is not only delicious but also devoid of trans fats, aligning with our commitment to health.

With a variety of flavors available, including classics like Plain, Chocolate, and Matcha with Adzuki beans, MIYABI is suitable for any time of the day—whether for breakfast, special occasions, or as thoughtful gifts.

Details of the Anniversary Campaign

Starting August 1, 2025, the following locations will host our anniversary celebration:

• - Cafe & Bakery MIYABI - Omori Store
• - Cafe & Bakery MIYABI - Jinbocho Store
• - Cafe & Bakery MIYABI - Chiba Central Store
• - Bakery MIYABI - Ichihara Service Area (Downward)

This promotional event will run until the limited stock of tote bags runs out, and we have only 100 bags per location. Customers who purchase two loaves of MIYABI (any flavor, with a minimum of one loaf each) will be eligible to receive a beautifully designed, practical tote bag.

The tote bags are designed with everyday use in mind, providing ample space to hold two loaves comfortably. They are perfect for shopping trips or casual outings, combining style with functionality.

Participating Store Locations

• - Travel Instructions:

- Cafe & Bakery MIYABI Jinbocho Store
2-1-13 Nishikanda, Chiyoda-ku, Tokyo, 101-0065
Google Maps
- Cafe & Bakery MIYABI Omori Store
2-5-7 Sanno, Ota-ku, Tokyo, 143-0023
Google Maps
- Cafe & Bakery MIYABI Chiba Central Store
1F Daisho Chiba Chuo Mansion, 6-3 Hon-Chiba, Chuo-ku, Chiba, 260-0014
Google Maps
- Bakery MIYABI Ichihara Service Area (Downward)
1154-1 Kaiho, Ichihara, Chiba, 290-0266
Google Maps

For updates and more information, follow our official Instagram page where we will keep you posted about our events and specials! Instagram

Join us in celebrating the legacy of MIYABI and indulge in the delightful flavors that have captivated so many over the years. We look forward to seeing you at our stores!