#USA #Westlake #Virbac #ZENIFEL™ #cat stress

Introduction

The world of pet care is ever-evolving, and as feline companions become integral members of our families, so too does the importance of their mental and emotional well-being. Recent studies reveal a startling statistic: a staggering 98% of cats display signs of stress. From hiding under furniture to vocalization and even inappropriate elimination, these stress-induced behaviors can make life challenging for both pets and their owners. In response to this pressing issue, Virbac, a frontrunner in animal health, has launched a revolutionary product—the ZENIFEL™ Pheromone range, specifically designed to align with the needs of our stressed cats.

Understanding Stress in Cats

Cats are highly sensitive creatures. Changes in their environment, introduction of new family members, and unusual noises can all lead to significant stress. Behavioral problems can arise from everyday situations, creating a ripple effect that impacts both the cat and its owner. The consequences of stress in felines are often troubling; an anxious cat may exhibit destructive tendencies or become reclusive. Therefore, it is crucial for cat owners to have effective tools at their disposal to manage and mitigate these behaviors.

Introducing ZENIFEL™ Pheromone Products

Virbac’s ZENIFEL™ Pheromone Products integrate cat facial pheromones with plant-based Nepeta cataria extracts, commonly known as catnip. This innovative combination works to create a calming atmosphere for felines, promoting feelings of safety and security. Giovanni Abruzzini, President and CEO of Virbac US, emphasizes the importance of providing practical solutions for pet owners to manage stress common in their pets. He notes, "By expanding our behavioral product line, we are fulfilling a critical void in the market for effective stress management tools."

Product Features and Benefits

ZENIFEL™ Pheromone Products come in two convenient formats:

1. ZENIFEL™ Gel Diffuser: This innovative product leverages a slow-release mechanism to deliver a calming effect for up to two months, covering spaces of up to 750 square feet. This continuous dispersal allows it to reduce stress indicators significantly, reportedly by as much as 80%.

2. ZENIFEL™ Spray: Ideal for travel or sudden stressful situations, this portable formula delivers quick results in an odorless option. Each bottle provides a minimum of 400 sprays, ensuring efficiency and ease of use compared to existing products.

These products have been shown to be effective during veterinary visits, in unfamiliar settings, and even during significant life changes, making them a vital addition to any cat owner's toolkit.

Commitment to Cat Well-being

Virbac's introduction of ZENIFEL™ highlights the company's dedication to enhancing the lives of pets. Whether dealing with transitions like moving or welcoming new pets, these pheromone solutions aim to provide peace of mind to both cats and their owners. Giovanni Abruzzini articulates a vision: "Our products are about fostering a healthier relationship between pets and their families, allowing pets not just to survive but to truly thrive."

Learning More and Industry Engagement

Pet owners and veterinarians alike can explore the benefits of the ZENIFEL™ Pheromone Products at prominent industry events, including the Veterinary Meeting and Expo (VMX) in Orlando, Florida, and the Viticus Group™ WVC Annual Conference in Las Vegas, Nevada.

For those interested in learning more, Virbac invites you to visit vet-us.virbac.com to discover their complete range of behavior solutions designed to uplift the lives of both cats and their caregivers. Through innovative products and unwavering commitment, Virbac aspires to reshape the future of animal health, ensuring every cat can lead a stress-free, joyful life.