Bike King Introduces New Ambassador Yumi Takagi with Exciting New CM
Bike King & Company, aiming to create unforgettable experiences with the motto 'Creating Emotions Not Yet in This World,' has now appointed Yumi Takagi as their official ambassador. This decision comes as part of the company’s strategy to spread the joy of the biking lifestyle and establish partnerships with notable figures who share this passion. Takagi holds significant influence through her activities in her home region of Kyushu and her strong social media presence. Notably, she has also appeared in a previous TV commercial for Bike King in 2016. Her personal experience as a rider makes her a fitting choice to promote the company's services effectively.
Launching on November 1, 2025, the new web commercial titled 'Want to Know More About Bike King: Yumi Takagi's Financial CP' features Takagi showcasing her vibrant personality and dance moves, choreographed to a song by fellow ambassador Zeema from the Nijiiro Samurai group. The CM emphasizes the benefits of Bike King’s long warranty—up to 7 years—and its 100-day return policy, seamlessly integrating these elements into the song's lyrics. Furthermore, to enhance the atmosphere, the filming was executed in a single continuous shot, capturing an engaging and real-time feel.
New CM Highlights: '[0mWant to Know More About Bike King: Yumi Takagi's Financial CP'
You can check it out here.
Starting on November 1, 2025, the commercial will be made available on various YouTube channels. Takagi, who was a prominent member of the idol group LinQ based in Fukuoka, possesses a 14-year career as an idol and has made numerous appearances on local variety shows and even participated in the popular Sanma Goten program. In addition to her idol activities, she's also very active on social media, boasting over 1.3 million followers on TikTok.
Regarding her new role, Takagi shared her excitement about becoming the official ambassador for Bike King, stating, 'It seems incredible to think about sharing my love for biking as a bike girl!' She described the CM's musical structure as impactful, and stressed the teamwork that was required to nail the unique filming style, which demanded focus and precision as any mistake would necessitate a full retake. She expressed her hope that the commercial effectively conveys Bike King’s reassuring message for buying and selling motorcycles.
Comments from the Production Staff
The creative director Tetsuya Pozaki from TEPPOOO emphasized that this campaign aims at scaling the Bike King brand and further enhancing its connection with physical stores. The original song created by Zeema was particularly tailored for this purpose. The seamless choreography that highlighted Takagi's dance skills was accomplished in tight scheduling, with the crew and dancers working harmoniously to deliver a remarkable performance.
Director Shinpei Okayasu remarked on the challenging choice to film the piece in one complete shot, which required perfect coordination among everyone involved—adding to the excitement and authenticity of the commercial. He invited viewers to join in the 'Bike King dance' and have fun together.
Looking forward, Bike King & Company aims to continue evolving as a supportive partner in the biking community, developing new services and content that enrich the riding experience. Keep an eye on the exciting endeavors in store from Bike King!
Launching on November 1, 2025, the new web commercial titled 'Want to Know More About Bike King: Yumi Takagi's Financial CP' features Takagi showcasing her vibrant personality and dance moves, choreographed to a song by fellow ambassador Zeema from the Nijiiro Samurai group. The CM emphasizes the benefits of Bike King’s long warranty—up to 7 years—and its 100-day return policy, seamlessly integrating these elements into the song's lyrics. Furthermore, to enhance the atmosphere, the filming was executed in a single continuous shot, capturing an engaging and real-time feel.
New CM Highlights: '[0mWant to Know More About Bike King: Yumi Takagi's Financial CP'
You can check it out here.
Starting on November 1, 2025, the commercial will be made available on various YouTube channels. Takagi, who was a prominent member of the idol group LinQ based in Fukuoka, possesses a 14-year career as an idol and has made numerous appearances on local variety shows and even participated in the popular Sanma Goten program. In addition to her idol activities, she's also very active on social media, boasting over 1.3 million followers on TikTok.
Regarding her new role, Takagi shared her excitement about becoming the official ambassador for Bike King, stating, 'It seems incredible to think about sharing my love for biking as a bike girl!' She described the CM's musical structure as impactful, and stressed the teamwork that was required to nail the unique filming style, which demanded focus and precision as any mistake would necessitate a full retake. She expressed her hope that the commercial effectively conveys Bike King’s reassuring message for buying and selling motorcycles.
Comments from the Production Staff
The creative director Tetsuya Pozaki from TEPPOOO emphasized that this campaign aims at scaling the Bike King brand and further enhancing its connection with physical stores. The original song created by Zeema was particularly tailored for this purpose. The seamless choreography that highlighted Takagi's dance skills was accomplished in tight scheduling, with the crew and dancers working harmoniously to deliver a remarkable performance.
Director Shinpei Okayasu remarked on the challenging choice to film the piece in one complete shot, which required perfect coordination among everyone involved—adding to the excitement and authenticity of the commercial. He invited viewers to join in the 'Bike King dance' and have fun together.
Looking forward, Bike King & Company aims to continue evolving as a supportive partner in the biking community, developing new services and content that enrich the riding experience. Keep an eye on the exciting endeavors in store from Bike King!
Topics Consumer Products & Retail）
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