#Japan #Osaka #Eye Care #Tearal #Oshi no Ko

Tearal and Oshi no Ko Join Forces for Eye Care Magic

In an exciting new partnership, Tearal, the cutting-edge eye care brand from I-ne, has announced a collaboration with the popular anime series Oshi no Ko. Starting May 1, 2025, three special eye drop products featuring unique designs inspired by the series will hit shelves across Japan, available in various drugstores and Don Quijote locations (excluding select stores). They will also be available on Amazon soon after their launch.

This collaboration comes following the immense success of Oshi no Ko, which has sold over 20 million copies of its manga and has taken the entertainment world by storm with adaptations in film and stage. Each eye drop design corresponds with a character from the series, showcasing vibrant illustrations and vivid colors that reflect unique traits, while also promoting the brand's mission to provide moist and gleaming eyes.

Exclusive Product Details

Tearal is launching three limited edition eye drops:
1. Moisture Rich Serum - Featuring ruby designs inspired by the idol B Komachi, this product offers hydration and moisture that lasts, making it suitable for all types of contact lenses and providing a feel akin to natural tears.

2. Moisture Clear Serum - Embodying the character Kanako Arima, this drop offers quick relief for redness, ensuring your eyes remain bright and fresh throughout the day.

3. Moisture Refresh Serum - Inspired by MEM Chou, this refreshing serum helps combat tired eyes and provides a revitalizing sensation at those critical moments during the day.

Special Packaging

Each serum comes in specially designed bottles featuring character illustrations and packaging that reflect iconic scenes from the anime. The designs not only promote the characters but also symbolize the beautiful, idol-level sparkle that Tearal aims to deliver.

Product Features

• - Moisture Rich Serum: Priced at ¥1,320 (tax included), it contains seven mineral ions similar to those found in tears for long-lasting hydration. Each 13mL bottle is designed for low irritation, making it suitable for children.

- Effectiveness: Relieves eye fatigue and dryness.

• - Moisture Clear Serum: Also ¥1,320, enriched with eight active ingredients including vitamins that stimulate metabolism to reduce redness. The unique red tint is derived from its vitamin content.

- Effectiveness: Aids in alleviating eye fatigue, conjunctival redness, and eye strain during contact lens use.

• - Moisture Refresh Serum: The same price of ¥1,320 but packed with a potent refreshing formula making it a head-turner during busy days.

- Effectiveness: Perfect for brightening and refreshing tired eyes due to its high-level revitalizing properties.

Exciting Campaign Ahead

To commemorate this collaboration, Tearal will host four promotional events where fans can win exclusive Oshi no Ko merchandise. The first campaign will feature a reversible eye mask as the giveaway, appealing to the show's devoted fan base. Following the initial launch, more details regarding upcoming campaigns will be shared on their special campaign site.

Join the Fun

Don’t miss out on this fantastic collaboration between Tearal and Oshi no Ko! Follow Tearal on social media and stay tuned for more updates about the product releases and exciting campaigns.

For details, visit the campaign website here.