#Japan #Tokyo #sparkling drink #Kirin Hyo Zero #Moeka Hoshi

Kirin's Refreshing New Beverage: Hyo Zero Sparkling Sicilian Lemon

On August 26, 2025, Kirin Beer Co., led by President Hideki Horiguchi, will launch its new non-alcoholic chuhai, "Kirin Hyo Zero Sparkling Sicilian Lemon," nationwide. To celebrate this launch, a new TV commercial titled "Hyo Zero Sparkling: An Unprecedented Refreshing Experience," featuring actress Moeka Hoshi, will also premiere on the same day.

The New TV Commercial: A Sparkling Sensation

The TV commercial showcases a glamorous setting inspired by the shiny "diamond-cut can" used for the Hyo Zero Sparkling drink. In this vibrant atmosphere, Moeka Hoshi appears with an eye-catching close-up shot decorated with face paint. As she pours the drink into a glass, her anticipation builds, leading to an impressionistic representation of the unparalleled refreshment that the non-alcoholic chuhai offers. After tasting the drink, Moeka gives a fun internal monologue that captures her surprise. The fresh new heroine gained international recognition for her role in the U.S. streaming drama "SHOGUN" and now captures audiences' hearts with her dignified expressions and charming smile.

TVCM Details:

• - Air Date: August 26, 2025
• - Title: "Hyo Zero Sparkling: An Unprecedented Refreshing Experience" (15 seconds)
• - Commercial URL: Watch Here
• - Behind-the-Scenes/Interview URL: Watch Here
• - Air Area: Nationwide

Behind the Scenes: Captivation on Set

Moeka shared her experience on set, revealing that this was her first commercial job in a while, and she entered the shoot a bit nervous. However, as soon as she faced the camera, she communicated intensely with the director, eventually delivering striking moments as she sipped the refreshing beverage, with crew members praising her presence. The director had emphasized the themes of transparency, refreshing qualities, and overall comfort, which Moeka readily expressed through her rich capabilities, leading to widespread acclaim on set.

Enthralling Sounds: The Unique Onomatopoeia

A memorable scene features Moeka whispering the catchy phrase "Su-pa-pa-paan" as she tastes the drink. This onomatopoeia brilliantly captures the exhilarating sensation of carbonation. Moeka, eager to perfect this unique phrase to leave an impact, even requested additional takes during the shoot. In her downtime, she mingled comfortably with the cast and crew, displaying her strong communication skills by supporting a new female staff member who was anxious about her role.

Moeka's Insights During the Interview

In an interview, Moeka expressed delight, stating, "I thoroughly enjoyed the shoot. The atmosphere felt very welcoming and home-like, making the experience enjoyable. I usually don’t like seeing myself on the screen too much, but everyone seemed satisfied, so I believe it turned out well!".

An Alluring Refreshment

When asked about the uniqueness of the "Hyo Zero Sparkling," Moeka stated, "It's perfect for those moments when water or tea doesn't quite cut it, but you also want to avoid alcohol." She described the flavor as appealing due to its balanced sweetness and refreshing aftertaste, suggesting it pairs well with various foods. In particular, she mentioned envisioning it alongside fried dishes or during taco and pizza parties.

The Appeal of Kirin Hyo Zero Sparkling

The newly launched "Kirin Hyo Zero Sparkling Sicilian Lemon" is crafted with clear Sicilian lemon juice, promising a juicy experience with a satisfying drink feel, all while remaining alcohol-free. With 2% fruit juice content, the drink embodies the spirit of summertime freshness and independence, setting itself apart from sodas or casual juices.
The drink's visually striking design, featuring a bright yellow background combined with the diamond-cut can, evokes feelings of quality and excitement—perfect for any occasion.

Moeka ended the interview reminiscing about travel experiences where new connections and enjoyment overshadowed language barriers, giving her a newfound sense of openness and joy. The ambiance and innovation behind Kirin's new product highlight their commitment to reinventing non-alcoholic beverages, ensuring that "Hyo Zero Sparkling" will be the go-to refreshing drink this summer.

For the audience looking to elevate their summer gatherings with a touch of unique refreshment, Kirin Hyo Zero Sparkling promises to deliver a delightful experience unlike any other.