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Unlocking the Value of 5G Networks through AI at MWC 2025

The Mobile World Congress (MWC) 2025 in Barcelona served as a grand stage for industry innovations and insights. One of the standout presentations came from Li Peng, Corporate Senior Vice President and President of ICT Sales & Service at Huawei. His keynote focused on how operators can harness the power of artificial intelligence (AI) to maximize the value of their 5G networks.

Li began by discussing the emergence of a fully intelligent world, where intelligent applications are becoming ubiquitous, thus putting new demands on existing network technologies. He stressed the potential for 5G to unlock the vast capabilities of mobile networks, suggesting that embracing and evolving 5G technology can help unleash infinite possibilities. Huawei's readiness to collaborate with global operators and industrial partners was a key point, with an aim to enhance digital development and strengthen network fundamentals.

The Evolving Interaction of Humans and Machines

Li illustrated how advancements in AI are transforming human-machine interactions (HMI). The shift has moved from simple text-based communication to more complex systems that utilize voice and gestures for interaction. This evolution enables more realistic and convenient communication between humans and devices, making use of AI-powered voice assistants and avatars to provide visual feedback. These innovations allow for highly personalized services, especially in health monitoring, enhancing the overall user experience.

To support such applications effectively, networks must ensure low latency. This entails a continuous progression from 5G Non-Standalone (NSA) to 5G Standalone (SA) and ultimately to 5G Advanced (5G-A). Operators are encouraged to explore innovative technologies like CUPS (Control and User Plane Separation) and GBR (Guaranteed Bit Rate) to decrease base latency and ensure differentiated latency for specific use cases.

Changes in Content Creation and Distribution

Further insights from Li touched on how AI is influencing content creation and dissemination. He noted the capabilities of AI-generated content (AIGC) technology, allowing users to create extensive 2D and 3D videos with a single click. Additionally, AI recommendations enhance user engagement by delivering more personalized content to a broader audience. However, this surge in content generation is expected to spike network traffic significantly over the next five years, leading to unprecedented demands for increased spectrum, network capacity, and greater uplink and downlink bandwidth.

The Growing Demand for Experience-Centric Network Coverage

Li projected that AI-driven cloud services and mobile devices will result in a surging demand for experience-oriented network coverage. Third-party data forecasts that by 2030, over a billion individuals will utilize cloud phones and services, necessitating fast access to cloud computing resources. Furthermore, AI-enhanced applications within vehicles will require comprehensive coverage in urban, interstate, and rural settings to ensure seamless mobility experiences. Meeting these challenges will require ongoing advancements in network deployment, emphasizing a swift transition from 5G NSA to 5G SA, ultimately enabling experience-based 5G-A networks.

Implications of Increased Network Complexity

The complexity introduced by AI-driven applications and the diverse needs they impose will lead to a paradigm shift in network management from traditional, resource-oriented models to more application-specific approaches. Some operators have already begun to integrate AI agents into their network management systems, leveraging digital twins to anticipate individual user needs and reduce service times from days to minutes. Moreover, these AI agents can predict and localize service faults in seconds, enhancing troubleshooting efficiency by up to 30%. For optimizing network performance, they can simulate real application traffic patterns, facilitating continuous network enhancement.

Opportunities Arising from New Network Capabilities

As Li concluded, the new networking possibilities introduced by the intersection of AI and 5G will pave the way for innovative business models. Operators may soon pivot away from merely monetizing traffic to deriving revenue from the experiences they offer. Globally, operators are actively exploring various factors, including speed, latency, and premium benefits, to enhance user experiences and launch tailored services for diverse demographics such as business travelers and cloud phone users. Some even engage in partnerships with over 100 different sectors, illustrating the immense opportunities presented by AI New Calling services through Open APIs.

In summary, the MWC Barcelona 2025 event showcased Huawei's commitment to facilitating these transitions and solidifying partnerships that can accelerate our movement towards an intelligent world powered by 5G and AI. With these technologies poised to redefine not only the infrastructure but also the operational landscape, the future appears ripe for exploration and innovation. For more updates on Huawei's initiatives, visit their website: Huawei Carrier.