Linglong's Three Brands Make a Significant Impact at Autopromotec 2025
Linglong's Impact at Autopromotec 2025
The Autopromotec 2025 has commenced with a grand opening, where Linglong Tire made headlines by showcasing its key European brands: LINGLONG, CROSSWIND, and LEAO. The event served as a platform for multiple global product launches, emphasizing Linglong's strong market penetration in Europe and its technological leadership.
Key Product Features
Linglong's Sport Master high-performance tire prioritizes handling and grip, receiving high praise from Europe's authoritative automobile magazine, AutoBild. Recent tests revealed that it has a braking distance of 25.8 meters on wet surfaces and 34.4 meters on dry roads. The Sport Master E, specifically designed for new energy vehicles, utilizes a high-elasticity rubber formula to enhance range by 8%. Furthermore, the LLST noise reduction technology minimizes cabin noise by 3.2 decibels, creating a quieter and more comfortable driving experience.
For commercial vans, the Dura Master Van E made its global debut, featuring low rolling resistance technology and robust load capacities. In combination with Linglong’s local production capabilities at its European factory, it offers efficient and sustainable solutions tailored for the European logistics market. Additionally, Linglong's TBR tires made a remarkable collective appearance at the show, providing a diverse range of products catering to long-distance transport and urban distribution, all while adhering to Europe's strict environmental regulations regarding low rolling resistance and high wear resistance.
Multi-Brand Synergy
Linglong’s strategy to meet the diverse needs of the market is robustly supported by its triple-brand matrix. Each of the three brands addresses specific segments: LINGLONG is celebrated for holistic tire solutions that foster eco-innovation to reduce carbon emissions throughout the product lifecycle, setting industry benchmarks for sustainability. CROSSWIND focuses on high-performance tires that meet the specialized mobility needs with versatile all-season and winter tire solutions, ideal for various road conditions. Lastly, LEAO is targeted towards young consumers, presenting flagship tires for urban and off-road SUVs designed to perform well in challenging terrains while ensuring urban driving comfort.
Strategic Momentum in Europe
Linglong's European strategy is in full swing, marked by commercial production at its local facility and esteemed partnerships with elite football clubs like Chelsea and Real Madrid. During the Autopromotec 2025, Linglong showcased its end-to-end capabilities, from product development to market implementation. Looking ahead, the company is committed to advancing technological innovation and industrial modernization, aiming to not only meet the expectations of users globally but to exceed them.
Conclusion
Linglong Tire’s presence at Autopromotec 2025 distinctly highlights its extensive capabilities in tire technology, market engagement, and commitment to sustainability. The event underscores Linglong's determination to lead in the global tire industry, continually adapting to the ever-evolving needs of consumers.